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About usTechnologiesIndustriesPortfolioIdeas are exciting. Shipping them is even better. We help startups test the concept, build the MVP, take the product further, fix what’s holding it back, and add experienced engineers when the roadmap starts outrunning the team.
Ideas are exciting. Shipping them is even better. We help startups test the concept, build the MVP, take the product further, fix what’s holding it back, and add experienced engineers when the roadmap starts outrunning the team.
You have conviction. Now you need evidence. We test the risky assumptions, pressure-check the scope, and help you decide what deserves budget.
Ready to ship something real? We focus the release on what users need, then build, test, and launch without spending runway on nice-to-haves.
What worked at launch may not work at the next stage. We strengthen the product where real usage has exposed the weak spots.
Need more people on the product without another hiring marathon? We add engineers who join fast and take ownership of delivery.
We reduce the parts founders usually end up chasing themselves: unclear ownership, weak handovers, hidden blockers, and teams that need constant direction. Our specialists work inside your process, report progress clearly, and take responsibility for defined areas of the product.
Set clear release boundaries
Keep spend tied to shipped work
Catch technical risks early
Keep product knowledge with the product
We’ll help decide what deserves budget now, what can wait, and what needs testing early.
Before development starts, we define the problem, priorities, scope, constraints, and delivery plan.
If needed, we test the riskiest assumption first so you know whether the idea is worth taking further.
For UX/UI, we map key user flows and test them early with wireframes, prototypes, and interface designs.
Engineers build in reviewable increments, keep priorities visible, and show working software regularly.
QA checks the product against requirements, user flows, integrations, performance, and security needs.
Before launch, we prepare the environments, release process, monitoring, migration steps, and rollback plan.
After launch, we fix issues, add features, and adjust the product based on real usage.
| Stage | Typical timeline | Typical cost | Main estimate factors |
|---|---|---|---|
| POC | A focused POC often takes 2–6 weeks. | Quoted after scope. For AI-focused POCs, the starting point is $7,000. | Hypothesis, data readiness, integrations, environment setup, security needs, number of technical routes being tested. |
| Prototype | Set after the prototype scope is defined; generally shorter than an MVP build. | Quoted after scope. | Number of screens and flows, fidelity, target platforms, interaction depth, user testing needs. |
| MVP | Around 4 months for a typical build. | General MVP range is $40,000–80,000 | Feature scope, platforms, design depth, integrations, data work, security, team mix, launch requirements. |
| Full-scale product development | Around 4–12 months, depending on product size and complexity. | $80,000–200,000 for a medium-sized product and $200,000+ for complex platforms. | Product breadth, architecture, integrations, compliance, migration, infrastructure, release plan, team size. |
| New feature development | Set after the feature and dependencies are reviewed. | Quoted after scope. | Feature size, codebase condition, dependencies, design, testing depth, migration needs, release risk. |
The cost of software product development services for startups depends on scope and product complexity. A general range of $30,000–$80,000 for an MVP, $80,000–$200,000 for a medium-sized product, and $200,000+ for complex platforms. The biggest cost factors are feature scope, architecture, integrations, data work, target platforms, security, deadlines, and the mix of specialists involved.
A typical Innowise MVP target is around 2–3 months, though the actual schedule depends on scope and complexity. A narrow product with a small number of flows can move faster; multiple platforms, complex integrations, heavy data work, or demanding security needs push the schedule out.
A POC asks whether the idea can work technically, a prototype asks how the product could look and behave, and an MVP asks whether real users will use the core product. The three stages reduce different kinds of uncertainty, so we use the one that matches the question blocking your next investment.
Yes. As a software development company for startups, we can test the business and technical assumptions before full development through discovery, startup consulting, a POC, prototype work, or a focused MVP. The goal is to get enough evidence for the next decision without funding the whole roadmap first.
Yes. We can take over a live product, unfinished build, inherited codebase, or project that has stalled. We start by reviewing the code, architecture, dependencies, backlog, environments, security issues, and release process, then agree on what to stabilize first and what can wait.
The team depends on the product, but common roles include a project manager, business analyst, technical lead, software engineers, UX/UI designers, QA engineers, and DevOps specialists. We shape the team around the skills, seniority, and ownership your product needs.
We offer project-based delivery, dedicated teams, and staff augmentation. Pick project-based delivery when you want us to own the build, a dedicated team for a continuing roadmap, or staff augmentation when your existing team needs extra capacity or a specific skill.
You get direct communication with the people responsible for the work, plus a cadence agreed around your team. That can include regular syncs, backlog reviews, product demos, delivery reports, risk updates, and access to the project tools you use to track work and decisions.
Yes. We can stay after launch for bug fixes, monitoring, performance work, dependency updates, security patches, feature development, infrastructure changes, and product growth. Support can continue with the original team or move to a smaller maintenance setup once the release settles.
You own the project-specific source code, documentation, and intellectual property covered by the agreement. Third-party platforms, tools, and open-source components keep their own licence terms.
Yes. We can prepare the product for transfer with source code, documentation, architecture notes, environment details, deployment instructions, backlog context, and handover sessions. The goal is for another team to continue the work without reverse-engineering months of undocumented decisions.
Yes. As a software product development company for startups, we can work in sprint-based delivery using Scrum, Kanban, or a lighter iteration model that fits your team. Priorities are reviewed regularly, working software is shown often, and new information can change the backlog without turning the whole plan into chaos.
