
Playable ads: How interactive mini-games drive high-quality users Sergey Molchanov Feb 11, 2026 10 min read Key takeaways Passive ads are fading out. Users “zombie scroll” past standard banners and videos, so non-interactive creatives can’t sustain mobile growth anymore. Playable ads are up to 16× higher impression-to-install rates and around 319% higher conversion than video, […]

How RPA is reshaping the insurance industry: case studies and insights Siarhei Sukhadolski Nov 1, 2025 10 min read I read something recently that made me stop cold. New York’s Department of Financial Services just fined 37 auto insurers. Big ones. The total hit? Twenty million dollars. Not for fraud. Not for mishandling customer data. […]

IoT in banking: welcome to the age of intelligent finance Siarhei Sukhadolski Apr 30, 2025 10 minutes Let’s be honest — banks aren’t blind to the physical world. They’ve had ATMs, branch footfall counters, smart vaults, even geolocation data for years. The problem? That data rarely talks to the systems that matter. It sits in […]

Digital banking in 2025: 12 trends to get yourself a leg up Siarhei Sukhadolski Mar 19, 2025 10 min read A recent study by McKinsey & Company found that 73% of global banking interactions now happen through digital channels. The message for banks? Step up or get left behind. Digital banking is here to stay […]

AML transaction monitoring Siarhei Sukhadolski Jan 13, 2025 10 min read According to the United Nations Office on Drugs and Crime (UNODC), an estimated 2–5% of the global GDP — about $800 billion to $2 trillion — is laundered every year. That’s a mind-blowing amount of dirty money distorting economies, slowing down development, and breaking […]

Automated invoice processing: all you need to know Siarhei Sukhadolski Dec 15, 2024 10 min read Accounts payable (AP) teams deal with hundreds, sometimes thousands, of invoices every month. These come in all shapes and sizes — PDFs, emails, paper — and often, they’re a mess. That leads to late payments, delayed deliveries, fines, and […]