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Innowise is an international full-cycle software development company founded in 2007. We are a team of 1800+ IT professionals developing software for other professionals worldwide.
About us
Innowise is an international full-cycle software development company founded in 2007. We are a team of 1600+ IT professionals developing software for other professionals worldwide.

Embedded finance company

Whether you’re a company starting to build an embedded finance platform, a bank wanting to plug your services into marketplaces, or a retailer looking to boost customer experience with embedded finance – we’ve got the know-how and the team to make it happen.

50+

in-house FinTech specialists

Whether you’re a company starting to build an embedded finance platform, a bank wanting to plug your services into marketplaces, or a retailer looking to boost customer experience with embedded finance – we’ve got the know-how and the team to make it happen.

50+

in-house FinTech specialists

Embedded finance covers a range of services across a wide variety of different industries and users. At Innowise, we dig into your business goals to provide embedded finance solutions that help you offer the best service possible.
  • Embedded lending (BNPL)
  • Embedded banking
  • Subscription management
  • Embedded insurance
  • Identity verification
  • Embedded wealth management
  • Currency exchange

Embedded lending brings lending features right into non-financial apps through APIs. BNPL, a form of embedded finance, lets you split payments into interest-free installments over time.

Embedded banking

Embedded banking lets non-financial companies offer banking services by adding payments, card issuance, and other banking features directly into their apps or platforms.

Subscription management

Embedded subscription management lets you handle recurring payments all in one place. It also automates tasks like generating invoices, activating services, and handling renewals.

Embedded insurance

Embedded insurance lets customers buy coverage alongside the product or service without having to deal with a separate insurance provider.

Identity verification

Embedded identity verification checks that users' digital identities match their real-life identities. This is done through APIs that compare user data with existing databases.

Embedded wealth management

Companies can integrate investment and financial planning tools directly into their products, so users can access these features without opening separate brokerage or investment accounts.

Currency exchange

Embedded currency exchange APIs offer up-to-date exchange rates, let customers convert currencies, and handle cross-border transactions.

Embedded lending (BNPL)

Embedded lending brings lending features right into non-financial apps through APIs. BNPL, a form of embedded finance, lets you split payments into interest-free installments over time.

Embedded banking

Embedded banking lets non-financial companies offer banking services by adding payments, card issuance, and other banking features directly into their apps or platforms.

Subscription management

Embedded subscription management lets you handle recurring payments all in one place. It also automates tasks like generating invoices, activating services, and handling renewals.

Embedded insurance

Embedded insurance lets customers buy coverage alongside the product or service without having to deal with a separate insurance provider.

Identity verification

Embedded identity verification checks that users' digital identities match their real-life identities. This is done through APIs that compare user data with existing databases.

Embedded wealth management

Companies can integrate investment and financial planning tools directly into their products, so users can access these features without opening separate brokerage or investment accounts.

Currency exchange

Embedded currency exchange APIs offer up-to-date exchange rates, let customers convert currencies, and handle cross-border transactions.

Our approach to embedded finance development

  • Requirement analysis

We pinpoint the key features and must-haves that are the right fit for your embedded finance solution. We identify your goals, the tech stack, and all the integration touchpoints to consider.
  • Service design

We define data models, design a microservices architecture so each component can run independently, and implement the logic for key operations.
  • API design and security

At Innowise, we stick to RESTful principles – meaning your API stays stateless and easy to integrate. We also set up endpoints for key tasks keeping security tight with data protection.
  • Integration setup

Our team provides thorough API documentation and SDKs to simplify integration and offer a sandbox environment to support testing and development.
  • Deployment and monitoring

We launch the service on a cloud provider – using containerization and orchestration tools – and set up alerts alongside logging and monitoring features to keep an eye on system performance.
  • Scalability and performance

We keep things scalable and running smoothly with microservices and cloud-based automatic scaling. To speed things up, we use caching, load balancing, and asynchronous processing.

Embedded finance examples

  • eCommerce
  • Retail
  • Delivery services
  • Real estate
  • Tourism
  • Telecommunication
  • Fitness & wellness
  • Education
  • Healthcare
  • Automotive
  • Sports
  • Entertainment
  • Fashion

eCommerce

Embedded finance for eCommerce is a powerful way to boost revenue and improve customer satisfaction. Thanks to solutions like BNPL, customers are now able to access convenient financing options that encourage higher spending and increase earnings for eCommerce businesses.

  • Improved value propositions
  • Diversified income sources
  • Increased customer retention rate
Complex system integration

Retail

With embedded finance, retailers can add check cashing, billing, and money transfers to their stores and apps, as well as offer credit cards for shoppers. These options make purchases more affordable and help keep customers coming back.

  • Increased consumer spending
  • Extra revenue through transaction fees
  • Reduced cart abandonment
Complex system integration

Delivery services

Integrating digital payments and reward wallets into delivery apps makes it easy for users to pay and enjoy in-app discounts and perks. It's a win-win situation: customers save money, while businesses can expect more repeat orders and loyal customers.

  • Increased order frequency
  • Improved brand awareness
  • Higher average order value
Complex system integration

Real estate

Developers can make home-buying easier by letting customers compare loan options in one place, without jumping between lenders. They can also set up a single application process so lenders can quickly check creditworthiness and speed up loan approval.

  • Faster deal closures
  • Cross-selling opportunities
  • Real-time decision-making
Complex system integration

Tourism

Travel booking platforms can integrate payment gateways into the booking process, offer travel insurance, and provide different payment options for flights and accommodation. This brings in extra cash from insurance and financing fees and boosts booking completion rates.

  • Improved customer acquisition
  • Increased add-on sales
  • Extended partnership opportunities
Complex system integration

Telecommunication

With embedded subscription management, telecoms can automate billing and track customer behavior to spot when they’re at risk of cancellation and take action to keep them on board. It lets telecoms test different subscription models to grow and diversify their revenue streams.

  • Proactive customer retention
  • Steady revenue streams
  • Streamlined billing process
Complex system integration

Fitness & wellness

Fitness providers can integrate embedded insurance into their apps and offer custom health insurance plans based on fitness tracker data. They can use embedded subscription management to let users upgrade to premium features in the app.

  • Revised offer personalization
  • Extra revenue from fees and subscriptions
  • Increased customer engagement
Complex system integration

Education

Embedded finance makes educational programs more accessible by offering flexible payment plans, which can boost enrollment rates. It also helps schools maintain better cash flow with predictable, on-time tuition payments and cut down on problems with late or missed payments.

  • More consistent revenue collection
  • Better financial planning
  • Higher student enrollment numbers
Complex system integration

Healthcare

Adding payment gateways to healthcare platforms makes billing a lot easier, taking a load off the admin side of things. Offering financing options for medical expenses helps bring in more patients who might otherwise put off getting care because of money worries.

  • Improved patient engagement
  • Lower administrative workload
  • Increased per-visit earnings
Complex system integration

Automotive

Embedded insurance lets dealerships and manufacturers bundle coverage with the vehicle purchase. It can offer a single platform for managing and tracking claims, handling payments, and scheduling maintenance. This approach boosts profitability and fosters customer loyalty.

  • Longer customer lifecycle
  • Upgraded cross-selling opportunities
  • Expanded earnings potential
Complex system integration

Sports

Embedded banking enables the sports club's branded debit cards to be used for purchases and offers rewards on club-related products. It gives the club insights into fan buying habits – which, in turn, can help strike new partnerships and sponsorships.

  • Increased fan spending
  • Greater brand visibility
  • Boost to club-related purchases
Complex system integration

Entertainment

Embedded finance allows for the integration of in-app payments so users can purchase content within the app. By offering BNPL services, providers give customers the flexibility to pay for event tickets in manageable installments – leading to a higher overall sales volume.

  • Expanded service offerings
  • Wider customer reach
  • Heightened sales
Complex system integration

Fashion

With embedded finance, fashion brands can boost their visibility and attract customers by offering branded credit cards or financing options. In-app wallets give your customers the opportunity to save their card details and skip entering them with every purchase.

  • Faster inventory turnover
  • Higher average purchase value
  • Improved competitiveness
Complex system integration
Match your embedded finance solution to what your customers really want
With our tech skills and a clear focus on your goals, we’ll keep your customers happy and your business growing.

How we assess and evaluate code quality for successful project delivery

  • Code rules and guidelines

Our team follows a clear coding style with descriptive names to keep our code clean and easy to manage. To top it off, we thoroughly test everything with unit tests to make sure the code is reliable and high-quality.
  • Code documentation

We provide comprehensive maintenance guides, easy-to-follow end-user tutorials, and clear explanations of each code function to avoid confusion and save time on troubleshooting.
  • Code review practices

We carry out ad-hoc evaluations, cross-checks, and regular quality checks to maintain high standards. Our ongoing review process improves the software with each iteration to guarantee continuous enhancement.
  • Detailed planning

At Innowise, we make a point to carefully plan project milestones and tasks to align with the client’s specific needs and objectives. We set clear coding timelines to avoid delays and keep the development on track.
  • Rigorous testing

We stick strictly to our coding guidelines — no shortcuts, no compromises. We also blend in thorough quality checks and risk management to make sure everything runs at peak performance.
  • Continuous maintenance

When it’s time to deliver, we don’t just hand over the product and walk away. We back it up with detailed test reports and support through CI/CD pipelines to make sure your software stays in top shape.

Choose Innowise as your embedded finance development company

At Innowise, we’re all about blending our expertise with your specific requirements to bring your vision to life. Our embedded finance development experts team up with you to deliver a feature-rich and resilient solution within your established timeline and budget.

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Choose your service option

Leverage embedded finance expertise

Boost your team by filling any resource or skill gaps with our expert embedded finance solution developers. You’ll stay in control of your current staff, and we’ll bring in the expertise you need, making it easy to bring advanced skills into the mix.

Request staff augmentation

Hire a dedicated embedded finance team

Build a dedicated embedded finance team, led by our Team Lead, to collaborate with your current crew. They'll integrate into your workforce without any headaches, speeding up the project and bringing fresh ideas and insights with them.

Request a dedicated team

Let us handle your project

By outsourcing to our experts, you can relax knowing that the implementation and management are in skilled hands. This lets you focus on your core business without worrying whether or not your project is in the right hands.

Request project outsourcing

Embedded finance unlocks new opportunities in the digital ecosystems due to API integration tech that has made it accessible to companies of all sizes and revenues. We’re here to help you nail down your embedded finance strategy and set up solutions that will keep your business growing.

Siarhei Sukhadolski

FinTech Expert

Get your project done at your pace

We’ve nailed down our hiring and screening process to quickly build the right team and keep your project on track. We’ll keep you updated and handle any issues right away to avoid delays.
Manager assignment
1-2 hours Once we get your initial request, one of our sales managers will be your go-to person, taking care of all the details and discussions for the project.
Resume screening
1-2 days We handpick the resumes of our experts that match your specific requirements and send them to you for initial approval.
Interview setup
(optional on request) Want to talk to applicants who match your project needs? You can request interviews with candidates who pique your interest to see if they’re the right fit for you.
Team assembly
1-2 weeks If you need a dedicated project team, we’ll put together professionals with the right blend of expertise and know-how to get the job done effectively.
MVP development
2-3 months During this time, we’ll develop and launch your MVP ready for initial market testing and future iterations.
Full development
3-12 months After testing and quality checks, we deliver a scalable and adaptable embedded finance solution that's ready to grow with your needs.
Continuous support
Lifetime We're in it for the long run, committed to refining and adapting your app as market trends, preferences, and user needs evolve over time.
Manager assignment
1-2 hours Once we get your initial request, one of our sales managers will be your go-to person, taking care of all the details and discussions for the project.
Resume screening
1-2 days We handpick the resumes of our experts that match your specific requirements and send them to you for initial approval.
Interview setup
(optional on request) Want to talk to applicants who match your project needs? You can request interviews with candidates who pique your interest to see if they’re the right fit for you.
Team assembly
1-2 weeks If you need a dedicated project team, we’ll put together professionals with the right blend of expertise and know-how to get the job done effectively.
MVP development
2-3 months During this time, we’ll develop and launch your MVP ready for initial market testing and future iterations.
Full development
3-12 months After testing and quality checks, we deliver a scalable and adaptable embedded finance solution that's ready to grow with your needs.
Continuous support
Lifetime We're in it for the long run, committed to refining and adapting your app as market trends, preferences, and user needs evolve over time.
Manager assignment
1-2 hours Once we get your initial request, one of our sales managers will be your go-to person, taking care of all the details and discussions for the project.
Resume screening
1-2 days We handpick the resumes of our experts that match your specific requirements and send them to you for initial approval.
Interview setup
(optional on request) Want to talk to applicants who match your project needs? You can request interviews with candidates who pique your interest to see if they’re the right fit for you.
Team assembly
1-2 weeks If you need a dedicated project team, we’ll put together professionals with the right blend of expertise and know-how to get the job done effectively.
MVP development
2-3 months During this time, we’ll develop and launch your MVP ready for initial market testing and future iterations.
Full development
3-12 months After testing and quality checks, we deliver a scalable and adaptable embedded finance solution that's ready to grow with your needs.
Continuous support
Lifetime We're in it for the long run, committed to refining and adapting your app as market trends, preferences, and user needs evolve over time.
Ready to supercharge your business with embedded finance solutions? You’ve got the vision, and we’ve got the expertise – let’s team up and turn it into a game-changer.
Hire experts now
Ready to supercharge your business with embedded finance solutions? You’ve got the vision, and we’ve got the expertise – let’s team up and turn it into a game-changer. Hire experts now

Core technologies we work with

Languages & frameworks
  • Kotlin/Java (Android)
  • Swift/Objective-C (iOS)
  • Dart (Flutter)
  • JavaScript (React Native, Ionic, Cordova)
  • C# (Xamarin, .NET MAUI)
Android technologies
  • Clean Architecture
  • ViewModel
  • LiveData
  • Moxy
  • Coroutines
  • RxJava2
  • Dagger2/Hilt
  • Room
  • Cicerone
  • Navigation Component OkHttp + Retrofit
  • JUnit
  • Mockito
  • Espresso
  • detekt
iOS technologies
  • VIPER
  • Clean Swift
  • SnapKit
  • XIB
  • SwiftUI
  • GCD
  • Swinject
  • RxSwift
  • Combine
  • CoreData
  • Alamofire
  • CocoaPods
  • XCTest
  • SwiftLint
React Native technologies
  • React Navigation
  • React Native
  • Modules
  • TypeScript
  • Redux/Context data management
Flutter technologies
  • Clean Architecture
  • BLoC
  • Flutter
  • Async
  • RxDart
  • GetIt
  • Navigator 2.0
  • Dio
  • sqflite
  • Flutter Web
  • Flutter Test
  • Mocktail
  • Bloc Test
  • linter
Xamarin technologies
  • C#
  • Xamarin.Forms (cross-platform)
  • Xamarin.Native (iOS/Android/UWP/ Mac)
  • ViewModel
  • XAML (Forms)
  • MvvmCross (Native)
Mobile technologies
  • KMP
  • Watch OS
  • TV
  • AR
  • Unity
  • BLE
  • NFC
  • TensorFlow
  • Google Maps
  • Yandex Maps
  • In-app
  • Google Pay
  • Apple Pay
CI/CD technologies
  • Firebase App Distribution
  • Bitbucket pipelines
  • Jenkins
  • Fastlane
  • CircleCI
API technologies
  • REST
  • GraphQL
  • Web-Sockets
  • gRPC
Development tools
  • Git (GitHub, Bitbucket. GitLab)
  • Firebase
  • AppCenter
  • Postman
  • Figma
  • Zepplin
  • Lottie
Code quality
  • Unit-Testing (JUnit, Mockito, Roboletric, XCTest, FTest, JEST)
  • UI-Testing (Espresso, XCUITest, FlutterTest)
  • Code Analysis (detekt, SwiftLint, Analyzer)
  • ESLint
  • E2E-testing (Detox, Appium)
Databases
  • CoreData (iOS)
  • SQLite + Room (Android)
  • SQFlite (Flutter)
  • Realm
  • Async Storage (React Native storage implementation)
Google logo.
Hays logo.
PayPal logo.
Siemens logo.
Nike logo.
Volkswagen logo.
LVMH logo.
Nestle logo.
Novartis logo.
Spotify logo.
Aramco logo
Mercedes logo.
Costco Wholesale logo.
Shell logo.
Accenture logo.
NVIDIA logo.
Mastercard logo.
CVS Health logo.
The Walt Disney logo.
Google logo.
Hays logo.
PayPal logo.
Siemens logo.
Nike logo.
Volkswagen logo.
LVMH logo.
Nestle logo.
Novartis logo.
Spotify logo.
Aramco logo.
Mercedes logo.
Costco Wholesale logo.
Shell logo.
Accenture logo.
NVIDIA logo.
Mastercard logo.
CVS Health logo.
The Walt Disney logo.

What our customers think

Alex Friedman CEO Switchbackr Worldwide, Inc.
company's logo

“They were flexible with my project management requirements, bringing on developers when we needed to double-down. The developers worked super hard, sometimes around the clock with me, to get our project done.”

  • Industry E-commerce
  • Team size 1 specialists
  • Duration 7 months
  • Services Web development
Joakim Rosen Lead Developer YouWish AS
company's logo

“Innowise has completed many projects and consistently performs well on their tasks. Their results-driven approach allows them to quickly scale their efforts depending on the required deliverables.”

  • Industry Consumer products
  • Team size 4 specialists
  • Duration 28+ months
  • Services Staff Augmentation, Retail Company, TypeScript, PHP, eCommerce
Davide Criscione Founder & CEO DC Services GmbH
company's logo

“Innowise has found high-quality resources that fit well within their assigned internal teams. They had the resources ready to start in a short period. The team offers responsive and personable project management. Moreover, they're proactive and don't overpromise.”

  • Industry IT services
  • Team size 12 specialists
  • Duration 15+ months
  • Services Staff augmentation

FAQ

Embedded finance is all about weaving banking and financial services directly into non-financial apps and platforms. This means businesses can offer things like payments, loans, or insurance right within their apps.
New tools are popping up all the time to make financial services easier for small businesses – think simplified payment solutions and all-in-one real estate financing apps. Traditional banks are increasingly joining forces with FinTechs, which will bring new embedded finance use cases.
Embedded finance uses APIs to connect non-financial platforms with financial service providers, so users can access and use financial products within the apps or websites they’re already using.
Timelines can vary widely: it might take a few months, but it could also stretch to a year or more. The length of time depends largely on the features you want, with more complex features generally meaning a longer timeline.
With embedded finance, you’ll need to follow financial regulations – such as AML and KYC – all while complying with data protection laws like GDPR and CCPA. You might also need special licenses and clear agreements with financial partners, especially if you’re working globally.

Feel free to book a call and get all the answers you need.

Schedule a call

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    Why Innowise?

    1800+

    IT professionals

    93%

    recurring customers

    17+

    years of expertise

    1100+

    successful projects

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