{"id":202618,"date":"2026-11-04T09:11:46","date_gmt":"2026-11-04T14:11:46","guid":{"rendered":"https:\/\/innowise.com\/?p=202618"},"modified":"2026-11-04T09:57:03","modified_gmt":"2026-11-04T14:57:03","slug":"ai-discoverability","status":"publish","type":"post","link":"https:\/\/innowise.com\/pt\/blog\/ai-discoverability\/","title":{"rendered":"Visibilidade na IA: como fazer com que a sua marca seja encontrada, citada e recomendada pela IA"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"202618\" class=\"elementor elementor-202618\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0390840 main-block e-flex e-con-boxed e-con e-parent\" data-id=\"0390840\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-cfe6a78 e-con-full e-flex e-con e-child\" data-id=\"cfe6a78\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a8a692 elementor-widget-tablet__width-inherit elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"1a8a692\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">AI discoverability: how to get your brand found, cited, and recommended by AI<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ac61e8 elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"8ac61e8\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n    .main-block .blog-article-info {\n  color: #ffffff;\n  font-weight: 400;\n  font-size: 20px;\n  line-height: 150%;\n  font-family: \"Karla\", Sans-serif;\n\n  display: flex;\n  column-gap: 80px;\n  row-gap: 20px;\n\n  flex-wrap: wrap;\n}\n\n.main-block .blog-article-info_other {\n  display: flex;\n  column-gap: 80px;\n  row-gap: 20px;\n}\n\n\n.main-block .blog-article-info>a {\n  color: inherit;\n  transition: color .3s ease-in;\n}\n\n.main-block .blog-article-info>a:hover {\n  color: #C63031;\n}\n\n@media screen and (max-width: 767px) {\n  .main-block .blog-article-info_other {\n    display: flex;\n    column-gap: 40px;\n    row-gap: 20px;\n  }\n\n  .main-block .blog-article-info>a,\n  .main-block .blog-article-info>span {\n    width: 100%;\n  }\n\n  .main-block .blog-article-info {\n    color: #ffffff;\n    font-size: 16px;\n  }\n}\n\n.author-container a{\ntext-decoration: none;\n}\n\n<\/style>\n<div class=\"blog-article-info\">\n   \n    <div class=\"blog-article-info_other\">\n        <span>Oct 30, 2026<\/span>\n        <span>15 min read<\/span>\n    <\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ef47379 elementor-hidden-desktop elementor-hidden-tablet e-flex e-con-boxed e-con e-parent\" data-id=\"ef47379\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-40daf9a elementor-widget__width-inherit elementor-widget elementor-widget-image\" data-id=\"40daf9a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/Pasted-image.png\" class=\"attachment-large size-large wp-image-202622\" alt=\"\" srcset=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/Pasted-image.png 880w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/Pasted-image-300x225.png 300w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/Pasted-image-768x576.png 768w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/Pasted-image-16x12.png 16w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-82ba05c article-description elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"82ba05c\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3d75ad5 author-article\" data-id=\"3d75ad5\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-29009ba elementor-widget__width-inherit elementor-widget elementor-widget-shortcode\" data-id=\"29009ba\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\n    <div class=\"expert_card-container\">\n        <div class=\"expert_card-top\">\n            <div class=\"expert_card-top-img\">\n                                    <img decoding=\"async\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/07\/Frame-2131329328.png\" alt=\"Yuliya Pantsiuk, Head of Business Analysis..\">\n                                                <a href=\"https:\/\/www.linkedin.com\/in\/yuliya-pantsiuk\/\" class=\"expert_card-top-img-link\" target=\"_blank\" rel=\"noopener noreferrer\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" viewBox=\"0 0 40 40\" fill=\"none\">\n                        <rect width=\"40\" height=\"40\" rx=\"20\" fill=\"#E8E8E8\"\/>\n                        <path d=\"M10.0002 12.8001C10.0002 11.4802 10.0002 10.8202 10.4102 10.4102C10.8203 10.0001 11.4802 10.0001 12.8002 10.0001H27.2002C28.5201 10.0001 29.1801 10.0001 29.5901 10.4102C30.0002 10.8202 30.0002 11.4802 30.0002 12.8001V27.2001C30.0002 28.52 30.0002 29.18 29.5901 29.5901C29.1801 30.0001 28.5201 30.0001 27.2002 30.0001H12.8002C11.4802 30.0001 10.8203 30.0001 10.4102 29.5901C10.0002 29.18 10.0002 28.52 10.0002 27.2001V12.8001Z\" fill=\"white\"\/>\n                        <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M28.6112 10C29.3782 10 30.0001 10.6218 30.0001 11.3889V28.6111C30.0001 29.3782 29.3782 30 28.6112 30H11.3889C10.6219 30 10.0001 29.3782 10.0001 28.6111V11.3889C10.0001 10.6218 10.6219 10 11.3889 10H28.6112ZM13.0591 26.9444H15.9842V17.5H13.0591V26.9444ZM23.507 17.2114C21.5029 17.2114 20.6595 18.7722 20.6595 18.7722V17.5H17.8543V26.9444H20.6595V21.9868C20.6595 20.6584 21.2709 19.868 22.4412 19.8679C23.5171 19.8679 24.0338 20.6275 24.0338 21.9868V26.9444H26.9445V20.9649C26.9445 18.4349 25.5103 17.2114 23.507 17.2114ZM14.5077 12.7778C13.5522 12.7778 12.7778 13.5583 12.7778 14.5207C12.7779 15.483 13.5522 16.2633 14.5077 16.2633C15.4631 16.2632 16.237 15.483 16.237 14.5207C16.237 13.5583 15.4632 12.7778 14.5077 12.7778Z\" fill=\"#2867B2\"\/>\n                    <\/svg>\n                <\/a>\n                            <\/div>\n            <div class=\"expert_card-top-right\">\n                <div class=\"expert_card-top-name\">\n                    By <a href=\"https:\/\/innowise.com\/pt\/authors\/yuliya-pantsiuk\/\">Yuliya Pantsiuk<\/a>\n                <\/div>\n                                <div class=\"expert_card-top-position\">\n                    Head of Business Analysis                <\/div>\n                                <div class=\"expert_card-top-right-bottom desc\">\n                    <div class=\"expert_card-top-ver\">\n                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"18\" height=\"18\" viewBox=\"0 0 18 18\" fill=\"none\"><path d=\"M17.486 9.00039L15.6037 6.8481L15.866 4.00153L13.0811 3.36896L11.6231 0.900391L9.00024 2.02668L6.37738 0.900391L4.91938 3.36125L2.13453 3.9861L2.39681 6.84039L0.514526 9.00039L2.39681 11.1527L2.13453 14.007L4.91938 14.6395L6.37738 17.1004L9.00024 15.9664L11.6231 17.0927L13.0811 14.6318L15.866 13.9992L15.6037 11.1527L17.486 9.00039Z\" fill=\"#717171\"\/><path d=\"M12.2783 7.55371L8.10059 11.7324L5.72168 9.35352L6.42871 8.64648L8.09961 10.3174L11.5713 6.84668L12.2783 7.55371Z\" fill=\"white\"\/><\/svg>                        Verified expert\n                        <div class=\"expert_card-top-ver-text\">\n                            Every article at Innowise is created by authors with real-world experience. They understand the topic beyond theory and bring insight from real projects.\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"8\" viewBox=\"0 0 16 8\" fill=\"none\">\n                                <path d=\"M8 8L16 0L6.99382e-07 -1.39876e-06L8 8Z\" fill=\"#717171\"\/>\n                            <\/svg>\n                        <\/div>\n                    <\/div>\n                    \n                                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"3\" height=\"3\" viewBox=\"0 0 3 3\" fill=\"none\"><path d=\"M1.5 0C2.32843 0 3 0.671573 3 1.5C3 2.32843 2.32843 3 1.5 3C0.671573 3 0 2.32843 0 1.5C0 0.671573 0.671573 0 1.5 0Z\" fill=\"#717171\"\/><\/svg>                    <div class=\"expert_card-top-year\">\n                        9+ years of experience                    <\/div>\n                                    <\/div>\n            <\/div>\n        <\/div>\n        <div class=\"expert_card-top-right-bottom mob\">\n            <div class=\"expert_card-top-ver\">\n                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"18\" height=\"18\" viewBox=\"0 0 18 18\" fill=\"none\"><path d=\"M17.486 9.00039L15.6037 6.8481L15.866 4.00153L13.0811 3.36896L11.6231 0.900391L9.00024 2.02668L6.37738 0.900391L4.91938 3.36125L2.13453 3.9861L2.39681 6.84039L0.514526 9.00039L2.39681 11.1527L2.13453 14.007L4.91938 14.6395L6.37738 17.1004L9.00024 15.9664L11.6231 17.0927L13.0811 14.6318L15.866 13.9992L15.6037 11.1527L17.486 9.00039Z\" fill=\"#717171\"\/><path d=\"M12.2783 7.55371L8.10059 11.7324L5.72168 9.35352L6.42871 8.64648L8.09961 10.3174L11.5713 6.84668L12.2783 7.55371Z\" fill=\"white\"\/><\/svg>                Verified expert\n                \n            <\/div>\n                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"3\" height=\"3\" viewBox=\"0 0 3 3\" fill=\"none\"><path d=\"M1.5 0C2.32843 0 3 0.671573 3 1.5C3 2.32843 2.32843 3 1.5 3C0.671573 3 0 2.32843 0 1.5C0 0.671573 0.671573 0 1.5 0Z\" fill=\"#717171\"\/><\/svg>            <div class=\"expert_card-top-year\">\n                9+ years of experience            <\/div>\n                    <\/div>\n                <div class=\"expert_card-text\">\n            Yuliya leads business analysis with a highly proactive, hands-on approach. She strengthens teams, improves collaboration, and keeps projects focused on measurable business value.        <\/div>\n                <div class=\"expert_card-bottom\">\n\t\t\t<div class=\"expert_card-bottom-col\">\n\t\t\t\t\t\t\t\t<div class=\"expert_card-bottom-expertise\">\n\t\t\t\t\t<div class=\"expert_card-bottom-expertise-title\">\n\t\t\t\t\t\tExpertise\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"expert_card-bottom-expertise-list\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tBusiness analysis\t\t\t\t\t\t\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"3\" height=\"3\" viewBox=\"0 0 3 3\" fill=\"none\"><path d=\"M1.5 0C2.32843 0 3 0.671573 3 1.5C3 2.32843 2.32843 3 1.5 3C0.671573 3 0 2.32843 0 1.5C0 0.671573 0.671573 0 1.5 0Z\" fill=\"#717171\"\/><\/svg>\t\t\t\t\t\t\tProduct ownership\t\t\t\t\t\t\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"3\" height=\"3\" viewBox=\"0 0 3 3\" fill=\"none\"><path d=\"M1.5 0C2.32843 0 3 0.671573 3 1.5C3 2.32843 2.32843 3 1.5 3C0.671573 3 0 2.32843 0 1.5C0 0.671573 0.671573 0 1.5 0Z\" fill=\"#717171\"\/><\/svg>\t\t\t\t\t\t\tDiscovery\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\n            <a href=\"#contact-form\" class=\"expert_card-bottom-a\">\n                Let's talk\n            <\/a>\n        <\/div>\n    <\/div>\n\n    <style>\n        .expert_card-container{\n            max-width:1000px;\n            width:100%;\n            padding:40px 60px;\n            background: #F6FAFE;\n            border: 1px solid #9CC6ED;\n        }\n        .expert_card-top{\n            display:flex;\n            gap:30px;\n            align-items:center;\n            margin-bottom:24px;\n        }\n        .expert_card-top-img{\n            position:relative;\n        }\n        .expert_card-top-img img{\n            display:block;\n            width:130px;\n            border-radius:100%;\n\n        }\n        .expert_card-top-img-link{\n            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<\/style>\n\n    <\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4072792 e-con-full e-flex e-con e-parent\" data-id=\"4072792\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-35331e5 e-con-full takeways e-flex e-con e-child\" data-id=\"35331e5\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f88347 elementor-widget elementor-widget-heading\" data-id=\"2f88347\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Key takeaways<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3159bad elementor-widget elementor-widget-text-editor\" data-id=\"3159bad\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul class=\"blackUl\"><li aria-level=\"1\"><strong>AI discoverability<\/strong> is how easily AI-powered systems can find, understand, mention, cite, and recommend a brand in relevant conversations.<\/li><li aria-level=\"1\"><strong>SEO remains the foundation.<\/strong> For Google AI Overviews and AI Mode, Google confirms that established SEO practices still apply, without additional technical requirements.<\/li><li aria-level=\"1\"><strong>Six areas deserve attention:<\/strong> technical accessibility, content clarity, original expertise, third-party credibility, freshness, and consistent platform presence.<\/li><li aria-level=\"1\"><strong>Your website cannot tell the whole story.<\/strong> AI-generated answers can draw on independent publishers, industry resources, reviews, videos, and community discussions.<\/li><li aria-level=\"1\"><strong>Measure mentions and recommendations alongside citations.<\/strong> A brand can appear as a cited source without being recommended as a supplier.<\/li><li aria-level=\"1\"><strong>Start with buyer questions.<\/strong> Test where AI mentions your brand, where it recommends competitors, and where its description of your business is incomplete or inaccurate.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-91f1506 e-con-full e-flex e-con e-child\" data-id=\"91f1506\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f05f538 elementor-widget elementor-widget-shortcode\" data-id=\"f05f538\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">[summarize_button_ai]<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-05872a5 elementor-widget elementor-widget-shortcode\" data-id=\"05872a5\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">[summarize_button_google]<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-64147d3 elementor-absolute elementor-widget elementor-widget-html\" data-id=\"64147d3\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n    @media (max-width: 768px) {\n        .summarize_ai_button, .summarize_google_button {\n            width: 100%;\n            justify-content: center;\n        }\n    }\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-80e5577 translation-block elementor-widget elementor-widget-text-editor\" data-id=\"80e5577\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ask ChatGPT to recommend the best companies in your industry. Is yours among them? And if it is, does the assistant\n    explain what makes your company worth choosing?\n<\/p>\n<p>\n\n\n    If not, you&#8217;ve got something to think about. With over <a\n        href=\"https:\/\/openai.com\/index\/expanding-access-to-ai-with-chatgpt-ads\/?\" target=\"_blank\"\n        rel=\"noopener noreferrer\">a billion people using\n    ChatGPT<\/a> weekly and roughly <a\n        href=\"https:\/\/www.marketingdive.com\/news\/how-openai-positioning-chatgpt-ads-cannes-lions-debut\/823476\/\"\n        target=\"_blank\" rel=\"noopener noreferrer\">one in\n    five queries carrying direct commercial\n    intent<\/a>, being left out of AI recommendations is a business problem worth taking seriously.\n<\/p>\n<p>\n    But how do you improve your <b>brand\n    discoverability<\/b> and get AI to notice you, let alone recommend you? And will your good old SEO do the trick?\n<\/p>\n<p>\n    Let&#8217;s figure it out.\n<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5e73bc elementor-widget elementor-widget-shortcode\" data-id=\"a5e73bc\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">[blog_related_services post_in='200588,196405,181165' title='See related services we offer']<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bdd2944 e-con-full e-flex e-con e-parent\" data-id=\"bdd2944\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f35152d elementor-widget__width-initial word-wrap-title elementor-widget elementor-widget-heading\" data-id=\"f35152d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is AI discoverability?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6e191c elementor-widget elementor-widget-text-editor\" data-id=\"c6e191c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>AI discoverability is the degree to which AI-powered systems can find information about your brand, understand what it offers, and include it in relevant answers or recommendations.<\/p>\n<p>You might also come across the term <em>AI search visibility<\/em>. Both describe how visible your brand is when people use tools such as ChatGPT, Perplexity, Gemini, Google AI Overviews, and AI Mode.<\/p>\n<p>But there are different levels of being discovered.<\/p>\n<p>Say someone asks ChatGPT, &#8220;What should I consider when choosing a CRM system?&#8221; Your company&#8217;s guide might be cited in the answer. Great, your content is getting noticed.<\/p>\n<p>Now imagine the next question: &#8220;Which CRM providers would you recommend for a mid-sized business?&#8221; And your company is nowhere to be found.<\/p>\n<p>See the difference? AI knows your content exists, but that doesn&#8217;t necessarily mean it considers your brand worth recommending.<\/p>\n<p>I&#8217;d distinguish four outcomes:<\/p>\n<ol>\n    <li><p><strong>Found:<\/strong> AI systems can access relevant information about your company.<\/p><\/li>\n    <li><p><strong>Understood:<\/strong> They can associate your brand with the right products, capabilities, and use cases.<\/p><\/li>\n    <li><p><strong>Cited or mentioned:<\/strong> Your pages are referenced, or your brand is named in an answer.<\/p><\/li>\n    <li><p><strong>Recommended:<\/strong> Your company is presented as a suitable option for a particular buyer&#8217;s needs.<\/p><\/li>\n<\/ol>\n<p><\/p>\n<p>These outcomes don&#8217;t necessarily happen in sequence. An assistant may recommend a well-known brand without linking to its website or cite a lesser-known company&#8217;s research without recommending its services.<\/p>\n<p>And let&#8217;s face it, you&#8217;d probably rather have AI recommend your company to a potential customer than simply use your website to answer a question.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-85e1a83 e-con-full e-flex e-con e-parent\" data-id=\"85e1a83\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2cb53b1 elementor-widget elementor-widget-heading\" data-id=\"2cb53b1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">AI discoverability vs SEO, AEO, and GEO<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f0876bc elementor-widget elementor-widget-text-editor\" data-id=\"f0876bc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A little marketing jargon crash course is in order. Because apparently, SEO wasn&#8217;t enough, and we needed a few more acronyms to keep track of.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f0f7cad e-con-full e-flex e-con e-child\" data-id=\"f0f7cad\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-020eca4 elementor-widget elementor-widget-html\" data-id=\"020eca4\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\r\n  .sap-cost-factors-table .row{\r\n    grid-template-columns: 25% 75%;  \r\n  }\r\n  \r\n  .sap-cost-factors-table .row .cell:first-child {\r\n      font-weight: bold;\r\n  }\r\n<\/style>\r\n\r\n<script>\r\n  document.addEventListener(\"DOMContentLoaded\", () => {\r\n    const costFactorsRows = document.querySelectorAll(\".sap-cost-factors-table .row.data\");\r\n    const costFactorsTableToggle = document.querySelector(\".sap-cost-factors-table .table-toggle\");\r\n    const visibleCount = 4;\r\n\r\n    if (!costFactorsTableToggle) return;\r\n\r\n    costFactorsRows.forEach((row, index) => {\r\n      if(matchMedia(\"(max-width: 1024px)\").matches) {\r\n        if (index >= visibleCount) row.classList.add(\"hidden\");\r\n      }\r\n    });\r\n\r\n    let expanded = false;\r\n\r\n    costFactorsTableToggle.addEventListener(\"click\", () => {\r\n      expanded = !expanded;\r\n\r\n      costFactorsRows.forEach((row, index) => {\r\n        if (!expanded && index >= visibleCount) {\r\n          row.classList.add(\"hidden\");\r\n        } else {\r\n          row.classList.remove(\"hidden\");\r\n        }\r\n      });\r\n\r\n      costFactorsTableToggle.textContent = expanded ? \"Show less\" : \"Show more\";\r\n    });\r\n  });\r\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c09f46 elementor-widget elementor-widget-html\" data-id=\"9c09f46\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n    .erp-business-models .erp-business-models-table {\n        width: 100%;\n        max-width: 1000px;\n        margin: 0;\n        border: 0 !important;\n        border-collapse: collapse;\n        table-layout: auto;\n        font-family: \"Karla\", sans-serif;\n        font-size: 18px;\n        line-height: 150%;\n        color: #2E2E2E;\n        background: #FBFBFD !important;\n    }\n\n    .erp-business-models .erp-business-models-table__row,\n    .erp-business-models .erp-business-models-table__row:nth-child(n),\n    .erp-business-models .erp-business-models-table__row:hover {\n        display: table-row;\n        margin: 0;\n        border: 0 !important;\n        background: #FBFBFD !important;\n    }\n\n    .erp-business-models .erp-business-models-table__cell,\n    .erp-business-models .erp-business-models-table__row:nth-child(n) .erp-business-models-table__cell,\n    .erp-business-models .erp-business-models-table__row:hover .erp-business-models-table__cell {\n        border: 0 !important;\n        border-bottom: 1px solid #999999 !important;\n        background: #FBFBFD !important;\n        color: #2E2E2E;\n        font-family: \"Karla\", sans-serif;\n        font-size: inherit;\n        line-height: inherit;\n        text-align: left;\n        text-transform: none;\n        vertical-align: top;\n    }\n\n    .erp-business-models .erp-business-models-table__cell {\n        padding: 20px 0;\n        font-weight: 400;\n    }\n\n    .erp-business-models .erp-business-models-table__cell:not(:last-child) {\n        padding-right: 40px;\n    }\n\n    .erp-business-models .erp-business-models-table__cell:first-child {\n        width: 360px;\n        font-weight: 700;\n    }\n\n    .erp-business-models .erp-business-models-table__row_header .erp-business-models-table__cell {\n        padding: 0 0 10px;\n        font-weight: 700;\n    }\n\n    .erp-business-models .erp-business-models-table__row_header:nth-child(n) .erp-business-models-table__cell {\n        text-align: center;\n        vertical-align: middle;\n    }\n\n    .erp-business-models .erp-business-models-table__row_header .erp-business-models-table__cell:not(:last-child) {\n        padding-right: 40px;\n    }\n\n    .erp-business-models .erp-business-models__wrapper {\n        width: 100%;\n        max-width: 100%;\n        overflow-x: auto;\n        -webkit-overflow-scrolling: touch;\n    }\n\n    @media (max-width: 767px) {\n        .erp-business-models .erp-business-models-table {\n            min-width: 760px;\n            font-size: 16px;\n        }\n\n        .erp-business-models .erp-business-models-table__cell:first-child {\n            width: 200px;\n        }\n\n        .erp-business-models .erp-business-models-table__cell:not(:last-child),\n        .erp-business-models .erp-business-models-table__row_header .erp-business-models-table__cell:not(:last-child) {\n            padding-right: 30px;\n        }\n    }\n<\/style>\n<div class=\"erp-business-models\">\n    <div class=\"erp-business-models__wrapper\">\n        <table class=\"erp-business-models-table\">\n            <thead>\n            <tr class=\"erp-business-models-table__row erp-business-models-table__row_header\">\n                <th class=\"erp-business-models-table__cell\">Term<\/th>\n                <th class=\"erp-business-models-table__cell\">What it focuses on<\/th>\n                <th class=\"erp-business-models-table__cell\">Main objective<\/th>\n            <\/tr>\n            <\/thead>\n            <tbody>\n            <tr class=\"erp-business-models-table__row erp-business-models-table__row_data\">\n                <td class=\"erp-business-models-table__cell\">SEO (search engine optimization)<\/td>\n                <td class=\"erp-business-models-table__cell\">Website accessibility, relevance, content quality, and authority<\/td>\n                <td class=\"erp-business-models-table__cell\">Improve visibility in organic search<\/td>\n            <\/tr>\n            <tr class=\"erp-business-models-table__row erp-business-models-table__row_data\">\n                <td class=\"erp-business-models-table__cell\">AEO (answer engine optimization)<\/td>\n                <td class=\"erp-business-models-table__cell\">Making information useful for answering specific questions<\/td>\n                <td class=\"erp-business-models-table__cell\">Help answer engines select and present your content<\/td>\n            <\/tr>\n            <tr class=\"erp-business-models-table__row erp-business-models-table__row_data\">\n                <td class=\"erp-business-models-table__cell\">GEO (generative engine optimization)<\/td>\n                <td class=\"erp-business-models-table__cell\">Improving how brands and content appear in AI-generated responses<\/td>\n                <td class=\"erp-business-models-table__cell\">Increase relevant AI mentions, citations, and recommendations<\/td>\n            <\/tr>\n            <tr class=\"erp-business-models-table__row erp-business-models-table__row_data\">\n                <td class=\"erp-business-models-table__cell\">AI discoverability<\/td>\n                <td class=\"erp-business-models-table__cell\">Your brand's actual presence and representation across AI experiences<\/td>\n                <td class=\"erp-business-models-table__cell\">Being found, understood, and considered by potential customers<\/td>\n            <\/tr>\n            <\/tbody>\n        <\/table>\n    <\/div>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-131fbd6 elementor-widget elementor-widget-text-editor\" data-id=\"131fbd6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>These terms overlap, and AEO and GEO are frequently used interchangeably. AI discoverability is the outcome you&#8217;re trying to achieve.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-298ffa0 elementor-widget elementor-widget-image\" data-id=\"298ffa0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1000\" height=\"555\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/ai-descoverability.png\" class=\"attachment-full size-full wp-image-202647\" alt=\"\" srcset=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/ai-descoverability.png 1000w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/ai-descoverability-300x167.png 300w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/ai-descoverability-768x426.png 768w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/ai-descoverability-18x10.png 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7b68ff1 e-con-full e-flex e-con e-parent\" data-id=\"7b68ff1\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a14e10a e-con-full e-flex e-con e-child\" data-id=\"a14e10a\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e85cd2b e-con-full e-flex e-con e-child\" data-id=\"e85cd2b\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-a4e12b5 e-con-full e-flex e-con e-child\" data-id=\"a4e12b5\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9d7136f elementor-widget-tablet__width-inherit elementor-widget__width-initial max100 elementor-widget elementor-widget-heading\" data-id=\"9d7136f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Do AI assistants recommend your competitors instead of you?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-88cc4be elementor-widget elementor-widget-text-editor\" data-id=\"88cc4be\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Find out how visible your brand is.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6cc8a20 e-con-full e-flex e-con e-child\" data-id=\"6cc8a20\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d8b46ad elementor-absolute elementor-widget-mobile__width-inherit transform elementor-widget elementor-widget-html\" data-id=\"d8b46ad\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"wave-container\"><\/div>\r\n\r\n<style>\r\n  .wave-container {\r\n    width: 400px;\r\n    height: 400px;\r\n  }\r\n\r\n  @media(max-width: 767px) {\r\n    .wave-container {\r\n      width: 100%;\r\n      height: 100%;\r\n    }\r\n  }\r\n\r\n\r\n  .wave {\r\n    position: absolute;\r\n    border: 1px solid rgba(210, 184, 214, 1);\r\n    border-radius: 50%;\r\n    animation: drop 16s infinite;\r\n    top: 50%;\r\n    left: 50%;\r\n    transform: translate(-50%, -50%);\r\n    box-sizing: border-box;\r\n  }\r\n\r\n  @keyframes drop {\r\n    0% {\r\n      width: 0px;\r\n      height: 0px;\r\n      border: 1px solid rgba(210, 184, 214, 1);\r\n    }\r\n\r\n    100% {\r\n      width: 400px;\r\n      height: 400px;\r\n      border: 1px solid rgba(210, 184, 214, 0);\r\n    }\r\n  }\r\n<\/style>\r\n\r\n<script>\r\n\r\n  document.addEventListener('DOMContentLoaded', () => {\r\n    function createWaves(numberOfWaves) {\r\n      const waveContainers = document.querySelectorAll('.wave-container');\r\n\r\n      waveContainers.forEach((waveContainer) => {\r\n        for (let i = 0; i < numberOfWaves; i++) {\r\n          const wave = document.createElement('div');\r\n          wave.classList.add('wave');\r\n\r\n          wave.style.animationDelay = `${i * 0.8}s`;\r\n\r\n          waveContainer.appendChild(wave);\r\n        }\r\n      });\r\n    }\r\n\r\n    createWaves(10)\r\n  });\r\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a85637 elementor-align-left elementor-widget__width-initial elementor-widget-mobile__width-inherit cta-btn elementor-widget elementor-widget-button\" data-id=\"6a85637\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#contact-form\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Audit my AI visibility<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ca4156d e-con-full e-flex e-con e-child\" data-id=\"ca4156d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f14f0d6 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"f14f0d6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why SEO is still essential (but won't guarantee AI visibility)<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b47a10 translation-block elementor-widget elementor-widget-text-editor\" data-id=\"2b47a10\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Now that we&#8217;ve sorted out the terminology, let&#8217;s answer the obvious question: If you&#8217;re already investing in SEO, isn&#8217;t that enough to get noticed by AI?<\/p><p>Well, Google seems to think SEO is still the way to go. In its <a href=\"https:\/\/developers.google.com\/search\/docs\/appearance\/ai-features\" target=\"_blank\" rel=\"noopener noreferrer\">official documentation<\/a>, Google confirms that there are no additional technical requirements for appearing in AI Overviews or AI Mode. Your pages need to be indexed, be eligible for search snippets, and follow established SEO practices.<\/p><p>And in its <a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/ai-optimization-guide\" target=\"_blank\" rel=\"noopener noreferrer\">May 2026 guide<\/a>, Google goes as far as saying that optimizing for generative AI search is still SEO. No special AI schema, no mandatory <em>llms.txt<\/em> files, and no need to rewrite your entire website into bite-sized AI-friendly chunks.<\/p><p>Sounds reassuring, doesn&#8217;t it?<\/p><p>Except that Google&#8217;s advice concerns Google&#8217;s own search features. ChatGPT, Perplexity, and other AI assistants don&#8217;t necessarily select their sources the same way. And even within Google, ranking well organically doesn&#8217;t mean your content will appear in an AI-generated answer.<\/p><p><a href=\"https:\/\/www.semrush.com\/blog\/ai-visibility\/\" target=\"_blank\" rel=\"noopener noreferrer\">Semrush tested this<\/a> in February 2026 by comparing Google&#8217;s top 10 traditional search results with pages cited by four AI platforms across 10 SaaS queries. Only 44.3% of the top-ranking pages appeared in at least one AI answer.<\/p><p>Here&#8217;s how the overlap looked for individual platforms:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-01467d3 elementor-widget elementor-widget-image\" data-id=\"01467d3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/ai-discoverability-google-top-10-overlap.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"ai-discoverability-google-top-10-overlap\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjAyNjM0LCJ1cmwiOiJodHRwczpcL1wvaW5ub3dpc2UuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI2XC8xMVwvYWktZGlzY292ZXJhYmlsaXR5LWdvb2dsZS10b3AtMTAtb3ZlcmxhcC5qcGcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"398\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/ai-discoverability-google-top-10-overlap.jpg\" class=\"attachment-large size-large wp-image-202634\" alt=\"Comparison of Google top 10 search result overlap with AI answers: Perplexity 32%, Google AI Mode 15.5%, Google AI Overviews 8.3%, and ChatGPT 2.1%.\" srcset=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/ai-discoverability-google-top-10-overlap.jpg 1000w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/ai-discoverability-google-top-10-overlap-300x149.jpg 300w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/ai-discoverability-google-top-10-overlap-768x382.jpg 768w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/ai-discoverability-google-top-10-overlap-18x9.jpg 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Source: <a href=\"https:\/\/www.semrush.com\/blog\/ai-visibility\/\" target=\"_blank\" rel=\"noopener noreferrer\">Semrush<\/a>, March 2026. The study covers just 10 SaaS queries, so treat these figures as an indicative benchmark.<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a3d58a1 e-con-full e-flex e-con e-child\" data-id=\"a3d58a1\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a02f2df translation-block elementor-widget elementor-widget-text-editor\" data-id=\"a02f2df\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Another interesting finding comes from <a href=\"https:\/\/www.airops.com\/report\/the-2026-state-of-ai-search\/\" target=\"_blank\" rel=\"noopener noreferrer\">AirOps<\/a>: roughly 60% of Google AI Overview citations in its research came from pages ranking outside Google&#8217;s organic top 20.<\/p>\n<p>So, should you abandon traditional SEO and chase AI citations instead? Nah, I wouldn&#8217;t.<\/p>\n<p>Strong technical SEO, useful content, internal linking, and website authority still give AI systems valuable material to work with. But if your goal is to get your brand recommended, you&#8217;ll also need to look at how it&#8217;s represented beyond your website, what independent sources say about it, and whether your content answers the questions buyers actually ask.<\/p>\n<p>And that brings us to what you should be working on to get AI to notice your brand.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3de6136 e-con-full e-flex e-con e-child\" data-id=\"3de6136\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-78f600d elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"78f600d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">So what makes AI recommend a brand? 6 things<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-837ea7a translation-block elementor-widget elementor-widget-text-editor\" data-id=\"837ea7a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>ChatGPT and Gemini haven&#8217;t published a recipe for getting your brand recommended. How inconsiderate of them.\u00a0<\/p><p>But we do know a thing or two about what helps. Here are six areas worth working on.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-130baa3 e-con-full e-flex e-con e-child\" data-id=\"130baa3\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0f4e342 elementor-widget elementor-widget-html\" data-id=\"0f4e342\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\r\n.slider-link-placeholder {\r\n    visibility: hidden;\r\n    pointer-events: none;\r\n    user-select: none;\r\n}\r\n\r\n.domains-toggle {\r\n    margin-top: 20px;\r\n    padding-bottom: 8px;\r\n    border-bottom: 1px solid #C63031;\r\n    color: #C63031;\r\n    font-family: Sora, sans-serif;\r\n    font-weight: 600;\r\n    font-size: 14px;\r\n    line-height: 130%;\r\n    width: fit-content;\r\n    cursor: pointer;\r\n}\r\n\r\n.domains-container-new .domains__descriptions-new {\r\n    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width: 3px;\r\n    background-color: #F5F5F7;\r\n}\r\n\r\n.domains__list-new::-webkit-scrollbar-thumb {\r\n    position: absolute;\r\n    background-color: #999999;\r\n    border-radius: 3px;\r\n}\r\n\r\n.domains__list-new li {\r\n    position: relative;\r\n    padding: 18px 20px 18px 24px;\r\n    color: #717171;\r\n    border-left: 1px solid #c4c4c4;\r\n    font-family: Sora, sans-serif;\r\n    font-weight: 600;\r\n    font-size: 18px;\r\n    line-height: 18px;\r\n    word-break: break-word;\r\n    cursor: pointer;\r\n}\r\n\r\n.domains__list-new li:hover {\r\n    color: #2E2E2E;\r\n    transition: all 0.3s;\r\n}\r\n\r\n.domains__list-new li:not(.active)::before {\r\n    content: \"\";\r\n    position: absolute;\r\n    top: 0;\r\n    left: -1px;\r\n    display: block;\r\n    height: 100%;\r\n    border-left: 3px solid #999999;\r\n    opacity: 0;\r\n    transition: opacity 0.3s;\r\n}\r\n\r\n.domains__list-new li:not(.active):hover::before {\r\n    opacity: 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.slider-bottom-new{\r\n        gap: 16px;\r\n    }\r\n}\r\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d51e48c switcher-section elementor-widget elementor-widget-html\" data-id=\"d51e48c\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n    .domains-container-new .domains__list-new {\n        display: block;\n        gap: 0;\n        margin: 0;\n        padding: 0 20px 0 0;\n    }\n\n    .domains-container-new .domains__list-new li {\n        margin: 0;\n        font-size: 16px;\n    }\n\n    .mobile-domains-new .mobile-domains-navitem-new h3 {\n        font-size: 16px;\n    }\n\n    .domains-container-new .domains__descriptions-new .swiper-slide {\n        justify-content: flex-start;\n        gap: 40px;\n    }\n\n    .slider-list-wrapper-new {\n        display: flex;\n        flex-direction: column;\n        gap: 16px;\n        padding: 20px;\n        background-color: #F5F5F7;\n    }\n\n    .slider-list-wrapper-new .slider-list-title-new {\n        margin: 0;\n        font-family: Karla, sans-serif;\n        font-size: 18px;\n        font-weight: 700;\n        line-height: 150%;\n        color: #2E2E2E;\n    }\n\n    .slider-list-wrapper-new .slider-list-block-new {\n        padding: 0 0 0 20px;\n        background-color: transparent;\n    }\n\n    .domains-container-new .slider-desc-new,\n    .mobile-domains-new .slider-desc-new,\n    .slider-list-wrapper-new .slider-list-block-new li {\n        font-size: 18px;\n    }\n\n    @media (max-width: 767px) {\n        .slider-list-wrapper-new {\n            gap: 12px;\n            padding: 20px 27px 20px 20px;\n        }\n\n        .slider-list-wrapper-new .slider-list-title-new {\n            font-size: 14px;\n        }\n\n        .slider-list-wrapper-new .slider-list-block-new {\n            padding: 0 0 0 13px;\n        }\n\n        .domains-container-new .slider-desc-new,\n        .mobile-domains-new .slider-desc-new,\n        .slider-list-wrapper-new .slider-list-block-new li {\n            font-size: 14px;\n        }\n    }\n<\/style>\n\n<div class=\"domains-container-new\">\n    <ul class=\"domains__list-new num1\">\n        <li class=\"active\">1. Technical accessibility<\/li>\n        <li>2. Content structure<\/li>\n        <li>3. Original expertise<\/li>\n        <li>4. Third-party mentions<\/li>\n        <li>5. Content freshness<\/li>\n        <li>6. Platform presence<\/li>\n    <\/ul>\n\n    <div class=\"domains__descriptions-new num1\">\n        <div class=\"swiper-wrapper\">\n            <div class=\"swiper-slide swiper-slide-active\">\n                <div>\n                    <div class=\"slider-title-new\">\n                        <h3>Technical accessibility<\/h3>\n                    <\/div>\n                    <p class=\"slider-desc-new\">AI can't reliably use information it can't access. And your beautifully designed website won't help much if important product details are locked behind JavaScript, buried in downloads, or blocked by crawling rules. A <a href=\"https:\/\/www.searchenginejournal.com\/the-technical-signals-ai-search-uses-that-most-seos-still-arent-optimizing\/586381\/\" target=\"_blank\" rel=\"noopener noreferrer\">2026 Search Engine Journal (SEJ) audit of 50 major websites<\/a> found that even established brands had technical accessibility gaps.<\/p>\n                <\/div>\n                <div class=\"slider-bottom-new\">\n                    <div class=\"slider-list-wrapper-new\">\n                        <p class=\"slider-list-title-new\">What to work on:<\/p>\n                        <ul class=\"slider-list-block-new\">\n                            <li>Check indexing, robots.txt, canonical tags, and crawler access, including rules for relevant AI search bots and user-triggered agents (OAI-SearchBot, ChatGPT-User, PerplexityBot, Claude-SearchBot).<\/li>\n                            <li>Make essential content available in crawlable HTML instead of relying solely on PDFs or JavaScript-rendered elements.<\/li>\n                            <li>Fix broken internal links and redirect chains, and link to important orphan pages from relevant sections of your website.<\/li>\n                            <li>Check what a crawler receives in the initial HTML response, especially on product and service pages.<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/div>\n            <\/div>\n\n            <div class=\"swiper-slide\">\n                <div>\n                    <div class=\"slider-title-new\">\n                        <h3>Clear meaning and content structure<\/h3>\n                    <\/div>\n                    <p class=\"slider-desc-new\">Your website should make it easy to identify what you sell, who it's for, and what makes it relevant to a particular question. Clear structure helps, while <a href=\"https:\/\/schema.org\/\" target=\"_blank\" rel=\"noopener noreferrer\">schema<\/a> provides additional context. But as <a href=\"https:\/\/www.searchenginejournal.com\/schema-ai-citations-trusted-source\/586785\/\" target=\"_blank\" rel=\"noopener noreferrer\">SEJ explains<\/a>, markup won't establish credibility on its own. Your pages, structured data, and external profiles need to tell the same story.<\/p>\n                <\/div>\n                <div class=\"slider-bottom-new\">\n                    <div class=\"slider-list-wrapper-new\">\n                        <p class=\"slider-list-title-new\">What to work on:<\/p>\n                        <ul class=\"slider-list-block-new\">\n                            <li>Use descriptive headings and answer common questions directly in the relevant sections.<\/li>\n                            <li>Give each important product or service a dedicated page with specifications, use cases, and limitations.<\/li>\n                            <li>Add Organization, Product, Service, Article, or Person schema where relevant. Make sure it matches the visible content, and use sameAs properties to connect your brand and authors to their official external profiles.<\/li>\n                            <li>Check that company names, product descriptions, credentials, and other important details agree across sources.<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/div>\n            <\/div>\n\n            <div class=\"swiper-slide\">\n                <div>\n                    <div class=\"slider-title-new\">\n                        <h3>Original expertise that adds something new<\/h3>\n                    <\/div>\n                    <p class=\"slider-desc-new\">Another generic guide explaining five benefits of cloud migration? The internet probably has enough of those. Google's <a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/ai-optimization-guide\" target=\"_blank\" rel=\"noopener noreferrer\">May 2026 guidance<\/a> explicitly encourages original, experience-based content that adds something beyond widely available information.<\/p>\n                <\/div>\n                <div class=\"slider-bottom-new\">\n                    <div class=\"slider-list-wrapper-new\">\n                        <p class=\"slider-list-title-new\">What to work on:<\/p>\n                        <ul class=\"slider-list-block-new\">\n                            <li>Publish original research, survey findings, benchmarks, and data from actual projects.<\/li>\n                            <li>Interview your engineers or subject-matter experts and include their specific observations.<\/li>\n                            <li>Create honest product or solution comparisons with clear evaluation criteria.<\/li>\n                            <li>Support claims with measurable results, examples, screenshots, calculations, or documented case studies.<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/div>\n            <\/div>\n\n            <div class=\"swiper-slide\">\n                <div>\n                    <div class=\"slider-title-new\">\n                        <h3>Trusted third-party mentions<\/h3>\n                    <\/div>\n                    <p class=\"slider-desc-new\">You can praise your company all you want, but independent sources tell potential customers much more. They also account for a substantial share of AI brand visibility. According to <a href=\"https:\/\/www.airops.com\/report\/the-2026-state-of-ai-search\" target=\"_blank\" rel=\"noopener noreferrer\">AirOps research<\/a>, around 85% of brand mentions in its studied AI responses originated from third-party pages.<\/p>\n                <\/div>\n                <div class=\"slider-bottom-new\">\n                    <div class=\"slider-list-wrapper-new\">\n                        <p class=\"slider-list-title-new\">What to work on:<\/p>\n                        <ul class=\"slider-list-block-new\">\n                            <li>Contribute expert commentary and original research to relevant industry publications.<\/li>\n                            <li>Get listed in legitimate professional associations, industry directories, and review platforms.<\/li>\n                            <li>Earn coverage in independent comparisons and supplier roundups where your company genuinely fits.<\/li>\n                            <li>Encourage authentic customer reviews and participate in relevant professional discussions.<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/div>\n            <\/div>\n\n            <div class=\"swiper-slide\">\n                <div>\n                    <div class=\"slider-title-new\">\n                        <h3>Fresh and accurate information<\/h3>\n                    <\/div>\n                    <p class=\"slider-desc-new\">AI can retrieve outdated information about your business, especially if old product pages, documentation, or company profiles remain accessible. And freshness appears to matter in citation stability: <a href=\"https:\/\/www.airops.com\/report\/the-2026-state-of-ai-search\" target=\"_blank\" rel=\"noopener noreferrer\">AirOps found<\/a> that pages not updated quarterly were three times more likely to lose citations in its dataset. That's a correlation, though, not a reason to change every publication date.<\/p>\n                <\/div>\n                <div class=\"slider-bottom-new\">\n                    <div class=\"slider-list-wrapper-new\">\n                        <p class=\"slider-list-title-new\">What to work on:<\/p>\n                        <ul class=\"slider-list-block-new\">\n                            <li>Prioritize updates to pages containing prices, specifications, regulations, availability, or changing product information.<\/li>\n                            <li>Review important commercial and technical pages on a regular schedule.<\/li>\n                            <li>Update outdated facts, comparisons, screenshots, and references rather than simply changing the date.<\/li>\n                            <li>Redirect or consolidate obsolete pages where appropriate, and correct outdated information on external profiles.<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/div>\n            <\/div>\n\n            <div class=\"swiper-slide\">\n                <div>\n                    <div class=\"slider-title-new\">\n                        <h3>Consistent presence on relevant platforms<\/h3>\n                    <\/div>\n                    <p class=\"slider-desc-new\">Your website isn't the only place AI can learn about your business. In the <a href=\"https:\/\/www.airops.com\/report\/the-2026-state-of-ai-search\" target=\"_blank\" rel=\"noopener noreferrer\">AirOps dataset<\/a>, community platforms such as Reddit and YouTube accounted for approximately 48% of AI citations. But don't rush to join every platform. A software company and a medical equipment supplier will have very different audiences.<\/p>\n                <\/div>\n                <div class=\"slider-bottom-new\">\n                    <div class=\"slider-list-wrapper-new\">\n                        <p class=\"slider-list-title-new\">What to work on:<\/p>\n                        <ul class=\"slider-list-block-new\">\n                            <li>Identify which platforms and communities appear in AI answers about your industry.<\/li>\n                            <li>Publish useful demonstrations, tutorials, expert interviews, or technical walkthroughs on relevant channels.<\/li>\n                            <li>Participate in genuine discussions on Reddit, LinkedIn, specialist forums, or other industry platforms where appropriate.<\/li>\n                            <li>Keep your positioning, product names, and core company information consistent across your website and external profiles.<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n<div class=\"mobile-domains-new num1\">\n    <div class=\"mobile-domains-navitem-new active\">\n        <h3>1. Technical accessibility<\/h3>\n        <div class=\"mobile-domain-list-new\">\n            <p class=\"slider-desc-new\">AI can't reliably use information it can't access. And your beautifully designed website won't help much if important product details are locked behind JavaScript, buried in downloads, or blocked by crawling rules. A <a href=\"https:\/\/www.searchenginejournal.com\/the-technical-signals-ai-search-uses-that-most-seos-still-arent-optimizing\/586381\/\" target=\"_blank\" rel=\"noopener noreferrer\">2026 Search Engine Journal (SEJ) audit of 50 major websites<\/a> found that even established brands had technical accessibility gaps.<\/p>\n            <div class=\"slider-bottom-new\">\n                <div class=\"slider-list-wrapper-new\">\n                    <p class=\"slider-list-title-new\">What to work on:<\/p>\n                    <ul class=\"slider-list-block-new\">\n                        <li>Check indexing, robots.txt, canonical tags, and crawler access, including rules for relevant AI search bots and user-triggered agents (OAI-SearchBot, ChatGPT-User, PerplexityBot, Claude-SearchBot).<\/li>\n                        <li>Make essential content available in crawlable HTML instead of relying solely on PDFs or JavaScript-rendered elements.<\/li>\n                        <li>Fix broken internal links and redirect chains, and link to important orphan pages from relevant sections of your website.<\/li>\n                        <li>Check what a crawler receives in the initial HTML response, especially on product and service pages.<\/li>\n                    <\/ul>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <div class=\"mobile-domains-navitem-new\">\n        <h3>2. Content structure<\/h3>\n        <div class=\"mobile-domain-list-new\">\n            <p class=\"slider-desc-new\">Your website should make it easy to identify what you sell, who it's for, and what makes it relevant to a particular question. Clear structure helps, while <a href=\"https:\/\/schema.org\/\" target=\"_blank\" rel=\"noopener noreferrer\">schema<\/a> provides additional context. But as <a href=\"https:\/\/www.searchenginejournal.com\/schema-ai-citations-trusted-source\/586785\/\" target=\"_blank\" rel=\"noopener noreferrer\">SEJ explains<\/a>, markup won't establish credibility on its own. Your pages, structured data, and external profiles need to tell the same story.<\/p>\n            <div class=\"slider-bottom-new\">\n                <div class=\"slider-list-wrapper-new\">\n                    <p class=\"slider-list-title-new\">What to work on:<\/p>\n                    <ul class=\"slider-list-block-new\">\n                        <li>Use descriptive headings and answer common questions directly in the relevant sections.<\/li>\n                        <li>Give each important product or service a dedicated page with specifications, use cases, and limitations.<\/li>\n                        <li>Add Organization, Product, Service, Article, or Person schema where relevant. Make sure it matches the visible content, and use sameAs properties to connect your brand and authors to their official external profiles.<\/li>\n                        <li>Check that company names, product descriptions, credentials, and other important details agree across sources.<\/li>\n                    <\/ul>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <div class=\"mobile-domains-navitem-new\">\n        <h3>3. Original expertise<\/h3>\n        <div class=\"mobile-domain-list-new\">\n            <p class=\"slider-desc-new\">Another generic guide explaining five benefits of cloud migration? The internet probably has enough of those. Google's <a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/ai-optimization-guide\" target=\"_blank\" rel=\"noopener noreferrer\">May 2026 guidance<\/a> explicitly encourages original, experience-based content that adds something beyond widely available information.<\/p>\n            <div class=\"slider-bottom-new\">\n                <div class=\"slider-list-wrapper-new\">\n                    <p class=\"slider-list-title-new\">What to work on:<\/p>\n                    <ul class=\"slider-list-block-new\">\n                        <li>Publish original research, survey findings, benchmarks, and data from actual projects.<\/li>\n                        <li>Interview your engineers or subject-matter experts and include their specific observations.<\/li>\n                        <li>Create honest product or solution comparisons with clear evaluation criteria.<\/li>\n                        <li>Support claims with measurable results, examples, screenshots, calculations, or documented case studies.<\/li>\n                    <\/ul>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <div class=\"mobile-domains-navitem-new\">\n        <h3>4. Third-party mentions<\/h3>\n        <div class=\"mobile-domain-list-new\">\n            <p class=\"slider-desc-new\">You can praise your company all you want, but independent sources tell potential customers much more. They also account for a substantial share of AI brand visibility. According to <a href=\"https:\/\/www.airops.com\/report\/the-2026-state-of-ai-search\" target=\"_blank\" rel=\"noopener noreferrer\">AirOps research<\/a>, around 85% of brand mentions in its studied AI responses originated from third-party pages.<\/p>\n            <div class=\"slider-bottom-new\">\n                <div class=\"slider-list-wrapper-new\">\n                    <p class=\"slider-list-title-new\">What to work on:<\/p>\n                    <ul class=\"slider-list-block-new\">\n                        <li>Contribute expert commentary and original research to relevant industry publications.<\/li>\n                        <li>Get listed in legitimate professional associations, industry directories, and review platforms.<\/li>\n                        <li>Earn coverage in independent comparisons and supplier roundups where your company genuinely fits.<\/li>\n                        <li>Encourage authentic customer reviews and participate in relevant professional discussions.<\/li>\n                    <\/ul>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <div class=\"mobile-domains-navitem-new\">\n        <h3>5. Content freshness<\/h3>\n        <div class=\"mobile-domain-list-new\">\n            <p class=\"slider-desc-new\">AI can retrieve outdated information about your business, especially if old product pages, documentation, or company profiles remain accessible. And freshness appears to matter in citation stability: <a href=\"https:\/\/www.airops.com\/report\/the-2026-state-of-ai-search\" target=\"_blank\" rel=\"noopener noreferrer\">AirOps found<\/a> that pages not updated quarterly were three times more likely to lose citations in its dataset. That's a correlation, though, not a reason to change every publication date.<\/p>\n            <div class=\"slider-bottom-new\">\n                <div class=\"slider-list-wrapper-new\">\n                    <p class=\"slider-list-title-new\">What to work on:<\/p>\n                    <ul class=\"slider-list-block-new\">\n                        <li>Prioritize updates to pages containing prices, specifications, regulations, availability, or changing product information.<\/li>\n                        <li>Review important commercial and technical pages on a regular schedule.<\/li>\n                        <li>Update outdated facts, comparisons, screenshots, and references rather than simply changing the date.<\/li>\n                        <li>Redirect or consolidate obsolete pages where appropriate, and correct outdated information on external profiles.<\/li>\n                    <\/ul>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <div class=\"mobile-domains-navitem-new\">\n        <h3>6. Platform presence<\/h3>\n        <div class=\"mobile-domain-list-new\">\n            <p class=\"slider-desc-new\">Your website isn't the only place AI can learn about your business. In the <a href=\"https:\/\/www.airops.com\/report\/the-2026-state-of-ai-search\" target=\"_blank\" rel=\"noopener noreferrer\">AirOps dataset<\/a>, community platforms such as Reddit and YouTube accounted for approximately 48% of AI citations. But don't rush to join every platform. A software company and a medical equipment supplier will have very different audiences.<\/p>\n            <div class=\"slider-bottom-new\">\n                <div class=\"slider-list-wrapper-new\">\n                    <p class=\"slider-list-title-new\">What to work on:<\/p>\n                    <ul class=\"slider-list-block-new\">\n                        <li>Identify which platforms and communities appear in AI answers about your industry.<\/li>\n                        <li>Publish useful demonstrations, tutorials, expert interviews, or technical walkthroughs on relevant channels.<\/li>\n                        <li>Participate in genuine discussions on Reddit, LinkedIn, specialist forums, or other industry platforms where appropriate.<\/li>\n                        <li>Keep your positioning, product names, and core company information consistent across your website and external profiles.<\/li>\n                    <\/ul>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <!--<div class=\"domains-toggle\">Show more<\/div>-->\n<\/div>\n\n<script>\n    document.addEventListener('DOMContentLoaded', () => {\n        \/\/ 1. 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Mobile \"Show More\" Pagination Management\n        const mobileNavItems = document.querySelectorAll('.mobile-domains-new.num1 .mobile-domains-navitem-new');\n        const toggleBtn = document.querySelector('.mobile-domains-new.num1 .domains-toggle');\n        const visibleCount = 7;\n\n        \/\/ Limit initial mobile rendering view count\n        mobileNavItems.forEach((row, index) => {\n            if (index >= visibleCount) row.classList.add(\"hidden\");\n        });\n\n        let isExpanded = false;\n        if (toggleBtn) {\n            toggleBtn.addEventListener(\"click\", () => {\n                isExpanded = !isExpanded;\n                mobileNavItems.forEach((row, index) => {\n                    if (!isExpanded && index >= visibleCount) {\n                        row.classList.add(\"hidden\");\n                    } else {\n                        row.classList.remove(\"hidden\");\n                    }\n                });\n                toggleBtn.textContent = isExpanded ? \"Show less\" : \"Show more\";\n            });\n        }\n\n        \/\/ 5. Mobile Accordion Toggles (Class-based only, no max-height logic)\n        let accordionTimeout;\n\n        mobileNavItems.forEach(item => {\n            item.addEventListener('click', (e) => {\n                \/\/ Stop execution if clicking inside the open content area\n                if (e.target.closest('.mobile-domain-list-new')) return;\n\n                const isActive = item.classList.contains('active');\n\n                \/\/ Cancel any pending open animations if the user clicks rapidly\n                clearTimeout(accordionTimeout);\n\n                \/\/ 1. Immediately close all accordions\n                mobileNavItems.forEach(nav => {\n                    nav.classList.remove('active');\n                });\n\n                \/\/ 2. Wait for the old one to finish hiding (400ms), then open the new one\n                if (!isActive) {\n                    accordionTimeout = setTimeout(() => {\n                        item.classList.add('active');\n                    }, 400);\n                }\n            });\n        });\n    });\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c31578e e-con-full e-flex e-con e-child\" data-id=\"c31578e\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-c3dc7ee e-con-full e-flex e-con e-child\" data-id=\"c3dc7ee\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b88070b elementor-widget elementor-widget-shortcode\" data-id=\"b88070b\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\n    <div class=\"quote_shortcode-container\">\n                <div class=\"quote_shortcode-text\">\n            In e-commerce, AI recommendations are only as useful as the product information behind them. If your prices, availability, or specifications differ across your website, marketplaces, and other platforms, AI may struggle to present your products accurately. That&#039;s why I&#039;d make product data consistency part of any AI discoverability strategy. You want AI to recommend the right products, with the right information.        <\/div>\n                <div class=\"quote_shortcode-bottom\">\n                            <img decoding=\"async\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/03\/Ivan-Grabovski.png\" alt=\"Ivan Grabovski, Head of E-commerce &amp; Retail.\" class=\"quote_shortcode-img\">\n                        <div class=\"quote_shortcode-right\">\n                <a href=\"https:\/\/innowise.com\/pt\/authors\/ivan-grabovski\/\" class=\"quote_shortcode-name\">\n                    Ivan Grabovski                <\/a>\n                                <div class=\"quote_shortcode-position\">\n                    Head of E-commerce &amp; Retail                <\/div>\n                            <\/div>\n        <\/div>\n    <\/div>\n\n    <style>\n        .quote_shortcode-container{\n            background: #F6FAFE;\n            border: 1px solid #9CC6ED;\n            padding:60px;\n        }\n        .quote_shortcode-text{\n            font-family: Karla;\n            font-weight: 400;\n            font-style: Italic;\n            font-size: 22px;\n            line-height: 150%;\n            color:#2E2E2E;\n            margin-bottom:30px;\n        }\n        .quote_shortcode-bottom{\n            display:flex;\n            align-items:center;\n            gap:30px;\n        }\n        .quote_shortcode-container img.quote_shortcode-img{\n            width:80px;\n            height:80px;\n            max-width:80px;\n            border-radius:50%;\n            object-fit:cover;\n            display:block;\n        }\n        .quote_shortcode-right{\n\n        }   \n        .quote_shortcode-name{\n            font-family: Karla;\n            font-weight: 700;\n            font-size: 22px;\n            line-height: 32px;\n            margin-bottom:4px;\n            color:#2E2E2E;\n            transition:0.5s;\n            text-decoration:none!important;\n        }\n        .quote_shortcode-name:hover{\n            color:#C63031;\n            text-decoration:underline!important;\n        }\n        .quote_shortcode-position{\n            font-family: Karla;\n            font-weight: 400;\n            font-size: 18px;\n            line-height: 150%;\n            color:#585858;\n        }\n        @media(max-width:1280px){\n            .quote_shortcode-container{\n                padding:40px;\n            }\n        }\n        @media(max-width:768px){\n            .quote_shortcode-container{\n                padding:20px;\n            }\n            .quote_shortcode-text{\n                font-size:16px;\n                margin-bottom:20px;\n            }\n            .quote_shortcode-container img.quote_shortcode-img{\n                width:60px;\n                height:60px;\n                max-width:60px;\n            }\n            .quote_shortcode-name{\n                font-size:16px;\n            }\n            .quote_shortcode-position{\n                font-size:14px;\n            }\n        }\n    <\/style>\n\n    <\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7d6c4b9 e-con-full e-flex e-con e-child\" data-id=\"7d6c4b9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7a7950d elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"7a7950d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What AI says about a brand today: a real-world test<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e95f04 elementor-widget elementor-widget-text-editor\" data-id=\"2e95f04\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Here&#8217;s an example from an AI discoverability assessment our team at Innowise conducted for a European building materials manufacturer.<\/p><p>The company had an established market presence and substantial technical documentation. We wanted to understand whether that strength translated into AI recommendations.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-714bfd8 e-con-full e-flex e-con e-child\" data-id=\"714bfd8\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cd89b9c elementor-widget elementor-widget-text-editor\" data-id=\"cd89b9c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Test 1: Does ChatGPT mention the brand?<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2384bc elementor-widget elementor-widget-text-editor\" data-id=\"a2384bc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We tested six buyer-oriented prompts in ChatGPT, based on three audience profiles:<\/p><ul><li aria-level=\"1\"><b>Architects and specifiers<\/b> researching technical requirements and selecting products during design.<\/li><li aria-level=\"1\"><b>Contractors<\/b> looking for practical installation and compatibility answers.<\/li><li aria-level=\"1\"><b>Distributors<\/b> comparing products and deciding what to offer customers.<\/li><\/ul><p>The result? <b>The manufacturer&#8217;s brand appeared in only one of six responses.<\/b><\/p><p>Three things caught our attention:<\/p><ul><li aria-level=\"1\"><b>AI recognized technical expertise.<\/b> Documentation relating to established standards gave the manufacturer&#8217;s product portfolio visibility in compliance-focused conversations.<\/li><li aria-level=\"1\"><b>Competitors dominated comparison questions.<\/b> When prompts shifted toward comparing product types, evaluating installation considerations, and selecting suppliers, other manufacturers appeared more often.<\/li><li aria-level=\"1\"><b>The brand&#8217;s positioning was too narrow.<\/b> AI associated the manufacturer&#8217;s portfolio mainly with conventional systems, overlooking other solutions relevant to distributors and contractors.<\/li><\/ul><p>Of course, six prompts from a single run aren&#8217;t enough to draw sweeping conclusions. But they gave us a starting point for investigating where the brand was being overlooked.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1f33e3c e-con-full e-flex e-con e-child\" data-id=\"1f33e3c\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6479489 elementor-widget elementor-widget-text-editor\" data-id=\"6479489\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Test 2: How often does AI cite the brand versus competitors?<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4be1fef elementor-widget elementor-widget-text-editor\" data-id=\"4be1fef\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Next, we checked Ahrefs to see how often AI-generated responses cited the manufacturer&#8217;s website compared with competing domains.<\/p><p>The gap was substantial. In September 2026, the leading competitor received roughly eight times as many tracked citations as the manufacturer, while another competitor received 4.6 times as many.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f932a7f elementor-widget elementor-widget-image\" data-id=\"f932a7f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"461\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/internal-cite-test.jpg\" class=\"attachment-full size-full wp-image-202638\" alt=\"Test 2: How often does AI cite the brand versus competitors.\" srcset=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/internal-cite-test.jpg 1000w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/internal-cite-test-300x138.jpg 300w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/internal-cite-test-768x354.jpg 768w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/internal-cite-test-18x8.jpg 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">AI responses citing our client's website and three competing domains, September 2026. Source: Ahrefs Site Explorer. Company names are anonymized.<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1ca84a elementor-widget elementor-widget-text-editor\" data-id=\"c1ca84a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>But the total citation count wasn&#8217;t the only interesting finding. 58% of the manufacturer&#8217;s tracked citations came from Google AI Overviews, suggesting its visibility was heavily concentrated in one AI search experience.<\/p><p>Ahrefs also lets us examine citations by platform, including Google AI Mode, ChatGPT, Perplexity, Gemini, and Copilot.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8903938 elementor-widget elementor-widget-image\" data-id=\"8903938\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"682\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/Ahrefs-data.png\" class=\"attachment-full size-full wp-image-202640\" alt=\"Client citations by platform, including Google AI Mode, ChatGPT, Perplexity, Gemini, and Copilot.\" srcset=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/Ahrefs-data.png 1000w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/Ahrefs-data-300x205.png 300w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/Ahrefs-data-768x524.png 768w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/Ahrefs-data-18x12.png 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Example of the AI response and citation metrics available in Ahrefs Site Explorer, broken down by platform. Source: Ahrefs, October 2026.<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79a0ffb elementor-widget elementor-widget-text-editor\" data-id=\"79a0ffb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Why does that matter? A brand might look fairly visible based on its total citations while barely appearing on AI platforms its customers actually use.<\/p><p>One caveat: Ahrefs measures responses containing links to websites, while our prompt test measured brand appearances. These are different metrics, and the competing domains also vary in scope.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8367729 e-con-full e-flex e-con e-child\" data-id=\"8367729\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9164bec elementor-widget elementor-widget-text-editor\" data-id=\"9164bec\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>What did we learn?<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a8a43b6 elementor-widget elementor-widget-text-editor\" data-id=\"a8a43b6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The assessment pointed to a specific problem: the manufacturer had enough technical content to get cited, but AI rarely recommended it when buyers were comparing options.<\/p><p>So, our recommendations focused on product comparisons, practical application guides, broader positioning, and stronger visibility through relevant industry sources.<\/p><p><b>My takeaway?<\/b> Don&#8217;t stop at checking whether AI knows your brand. Find out whether it recommends you when a potential customer is ready to choose.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c8d821d e-con-full e-flex e-con e-child\" data-id=\"c8d821d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-72ecd66 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"72ecd66\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A few AI discoverability tactics worth stealing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b7a22f9 elementor-widget elementor-widget-text-editor\" data-id=\"b7a22f9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>I&#8217;ve covered the essentials. But if you&#8217;re looking for something you can try on your own website today, here are a few tricks I pried out of our SEO team.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e9d163 faq elementor-widget elementor-widget-n-accordion\" data-id=\"0e9d163\" data-element_type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1530\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1530\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> 1. Put the answer immediately after the heading <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M19 8h2v24h-2z\"><\/path><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1530\" class=\"elementor-element elementor-element-09697c3 e-con-full e-flex e-con e-child\" data-id=\"09697c3\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-06473f2 translation-block elementor-widget elementor-widget-html\" data-id=\"06473f2\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='content'>\n    <p>Some <a href=\"https:\/\/learn.agentpatterns.ai\/geo\/answer-first-atomic-pages\/\" target=\"_blank\" rel=\"noopener noreferrer\">GEO practitioners<\/a> argue that answer-first formatting can improve content retrieval. Their reasoning? Retrieval systems often split documents into smaller chunks, sometimes around 250\u2013500 tokens. When a section opens with a direct answer, that answer may be easier to match with a relevant query.<\/p>\n    <p>So if your H2 asks \"How much does cloud migration cost?\", don't spend three paragraphs explaining what cloud migration is.<\/p>\n    <p>Answer the question first. Then elaborate.<\/p>\n    <p>For example: <strong>H2: How much does cloud migration cost?<\/strong><\/p>\n    <p>\"Cloud migration costs depend on the number of applications, infrastructure complexity, data volume, and migration approach. A realistic estimate should account for assessment, migration, testing, and ongoing cloud expenses.\"<\/p>\n    <p>This makes the passage understandable even when someone reads it without the rest of the page.<\/p>\n    <p>No need to turn your entire website into an FAQ, though. Just stop making readers hunt for answers.<\/p>\n    <p>Here's an example from our own experience. Google AI Overview cited Innowise when answering a question about AI chatbots in healthcare and highlighted a concise explanation of their benefits.<\/p>\n    <p>Does this prove that answer-first formatting guarantees AI citations? Of course not. But it shows the kind of clear, self-contained information AI can use when answering a question.<\/p>\n    <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/SERP-example.png\" alt=\"Innowise mentioned in AI overview on Google.\" width=\"1000\" height=\"682\">\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1531\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1531\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> 2. Find the questions AI might ask on your buyer's behalf <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M19 8h2v24h-2z\"><\/path><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1531\" class=\"elementor-element elementor-element-0f9407e e-con-full e-flex e-con e-child\" data-id=\"0f9407e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-94fdbb7 translation-block elementor-widget elementor-widget-html\" data-id=\"94fdbb7\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='content'>\n    <p>Google's <a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/ai-optimization-guide\" target=\"_blank\" rel=\"noopener noreferrer\">2026 AI search documentation<\/a> describes something called <em>query fan-out<\/em>: AI Mode can run several related searches to answer one complex question.<\/p>\n    <p>Suppose a buyer asks, \"Which ERP system should I choose for a manufacturing company?\"<\/p>\n    <p>The system might investigate implementation costs, integration requirements, vendor experience, industry-specific features, and scalability.<\/p>\n    <p>Here's an experiment: take five commercially important questions and list the follow-up questions someone would need answered before making a decision.<\/p>\n    <p>Then check whether your website actually covers them.<\/p>\n    <p>You might discover that your ERP landing page looks great, but you've never explained migration risks or integration limitations.<\/p>\n    <p>That's a content opportunity worth investigating.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1532\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1532\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> 3. Make your content pass the effort test <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M19 8h2v24h-2z\"><\/path><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1532\" class=\"elementor-element elementor-element-7771d9b e-con-full e-flex e-con e-child\" data-id=\"7771d9b\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-17f151d translation-block elementor-widget elementor-widget-html\" data-id=\"17f151d\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='content'>\n    <p>Google's updated <a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/creating-helpful-content\" target=\"_blank\" rel=\"noopener noreferrer\">helpful-content guidance<\/a> now evaluates effort alongside originality, skill, and accuracy in its search quality guidelines.<\/p>\n    <p>So, make that evidence visible:<\/p>\n    <ul>\n        <li><p><strong>Credit the people behind the content.<\/strong> Name the author, their relevant qualifications, and the expert reviewer or editor where applicable. Link to their professional profiles. We do.<\/p><\/li>\n        <li><p><strong>Show your methodology.<\/strong> Add a \"How we tested\" box explaining your data sources, sample size, dates, evaluation criteria, and limitations.<\/p><\/li>\n        <li><p><strong>Use first-party data.<\/strong> Include actual project figures, customer survey results, support-ticket findings, or your own experiments.<\/p><\/li>\n        <li><p><strong>Add original visuals.<\/strong> Seems like stock images alone aren't enough to impress Google. Annotated screenshots, photos from real projects, custom charts, and before-and-after comparisons can offer readers much more.<\/p><\/li>\n        <li><p><strong>Show expert judgment.<\/strong> Explain why you'd choose one solution over another, including situations where your recommendation wouldn't work.<\/p><\/li>\n        <li><p><strong>Offer something interactive.<\/strong> A working calculator, comparison tool, or interactive map may demonstrate more effort than thousands of words.<\/p><\/li>\n    <\/ul>\n    <p>And please, don't mistake a 4,000-word rewrite of five competing articles for high-effort content. Google won't be impressed by the word count alone.<\/p>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1533\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1533\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> 4. Try the LinkedIn keyword-first trick <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M19 8h2v24h-2z\"><\/path><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1533\" class=\"elementor-element elementor-element-78f7988 e-con-full e-flex e-con e-child\" data-id=\"78f7988\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8682354 translation-block elementor-widget elementor-widget-html\" data-id=\"8682354\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='content'>\n    <p>Here's a curious one. SEO specialist Carter Wirig reportedly <a href=\"https:\/\/www.linkedin.com\/feed\/update\/urn:li:activity:7507871341342183424\/\" target=\"_blank\" rel=\"noopener noreferrer\">got a LinkedIn post into Google's AI Overviews<\/a> just three hours after publishing it.<\/p>\n    <p>His experiment? Putting your target search phrase in the first one or two lines of a LinkedIn post. LinkedIn may use those words in the post's public URL, making the topic clearer to search engines.<\/p>\n    <p>Want to try it?<\/p>\n    <ul>\n        <li><p>Choose a specific question or keyword relevant to your expertise.<\/p><\/li>\n        <li><p>Put the topic naturally in the opening sentence. Skip the usual \"Exciting news!\"<\/p><\/li>\n        <li><p>Make the post publicly accessible.<\/p><\/li>\n        <li><p>Add an original finding, expert observation, or useful answer.<\/p><\/li>\n        <li><p>Monitor whether it appears in Google Search or AI Overviews over the following days.<\/p><\/li>\n    <\/ul>\n    <p><a href=\"https:\/\/www.linkedin.com\/business\/marketing\/blog\/ai-search\/how-to-maximize-ai-visibility-for-your-linkedin-posts\" target=\"_blank\" rel=\"noopener noreferrer\">LinkedIn's own guidance<\/a> also recommends clear, topic-focused openings.<\/p>\n    <p>Of course, Carter's result was a single experiment, and changing the search phrasing reportedly produced different results. So don't mistake it for a guaranteed GEO hack. But I'd certainly be curious to test it.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1534\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"5\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1534\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> 5. Investigate the sources behind competitor recommendations <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M19 8h2v24h-2z\"><\/path><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1534\" class=\"elementor-element elementor-element-d74e432 e-con-full e-flex e-con e-child\" data-id=\"d74e432\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bb42787 translation-block elementor-widget elementor-widget-html\" data-id=\"bb42787\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='content'>\n    <p>In fact, <a href=\"https:\/\/ahrefs.com\/aeo\/track-ai-visibility\" target=\"_blank\" rel=\"noopener noreferrer\">Ahrefs uses this approach<\/a> to find its own AI visibility gaps. The team looks at prompts where competitors appear but Ahrefs doesn't, then examines the pages and information behind those answers.<\/p>\n    <p>Try asking ChatGPT or Perplexity to recommend companies in your category. Then look at the citations supporting those answers.<\/p>\n    <p>Are they linking to competitors' websites? Independent comparisons? Review platforms? Industry publications?<\/p>\n    <p>Open the sources and see what information they contain. For example, if AI repeatedly references an independent software comparison that doesn't include your company, investigate whether you meet its inclusion criteria.<\/p>\n    <p>If it cites competitors' implementation guides, compare the depth of their practical information with yours.<\/p>\n    <p>Visible citations don't reveal everything that influenced an answer, but they can point you toward gaps worth fixing. And that's considerably more useful than blindly publishing another generic article.<\/p>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"1. Put the answer immediately after the heading\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Some GEO practitioners argue that answer-first formatting can improve content retrieval. Their reasoning? Retrieval systems often split documents into smaller chunks, sometimes around 250\\u2013500 tokens. When a section opens with a direct answer, that answer may be easier to match with a relevant query.\\n    So if your H2 asks \\\"How much does cloud migration cost?\\\", don't spend three paragraphs explaining what cloud migration is.\\n    Answer the question first. Then elaborate.\\n    For example: H2: How much does cloud migration cost?\\n    \\\"Cloud migration costs depend on the number of applications, infrastructure complexity, data volume, and migration approach. A realistic estimate should account for assessment, migration, testing, and ongoing cloud expenses.\\\"\\n    This makes the passage understandable even when someone reads it without the rest of the page.\\n    No need to turn your entire website into an FAQ, though. Just stop making readers hunt for answers.\\n    Here's an example from our own experience. Google AI Overview cited Innowise when answering a question about AI chatbots in healthcare and highlighted a concise explanation of their benefits.\\n    Does this prove that answer-first formatting guarantees AI citations? Of course not. But it shows the kind of clear, self-contained information AI can use when answering a question.\"}},{\"@type\":\"Question\",\"name\":\"2. Find the questions AI might ask on your buyer's behalf\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Google's 2026 AI search documentation describes something called query fan-out: AI Mode can run several related searches to answer one complex question.\\n    Suppose a buyer asks, \\\"Which ERP system should I choose for a manufacturing company?\\\"\\n    The system might investigate implementation costs, integration requirements, vendor experience, industry-specific features, and scalability.\\n    Here's an experiment: take five commercially important questions and list the follow-up questions someone would need answered before making a decision.\\n    Then check whether your website actually covers them.\\n    You might discover that your ERP landing page looks great, but you've never explained migration risks or integration limitations.\\n    That's a content opportunity worth investigating.\"}},{\"@type\":\"Question\",\"name\":\"3. Make your content pass the effort test\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Google's updated helpful-content guidance now evaluates effort alongside originality, skill, and accuracy in its search quality guidelines.\\n    So, make that evidence visible:\\n    \\n        Credit the people behind the content. Name the author, their relevant qualifications, and the expert reviewer or editor where applicable. Link to their professional profiles. We do.\\n        Show your methodology. Add a \\\"How we tested\\\" box explaining your data sources, sample size, dates, evaluation criteria, and limitations.\\n        Use first-party data. Include actual project figures, customer survey results, support-ticket findings, or your own experiments.\\n        Add original visuals. Seems like stock images alone aren't enough to impress Google. Annotated screenshots, photos from real projects, custom charts, and before-and-after comparisons can offer readers much more.\\n        Show expert judgment. Explain why you'd choose one solution over another, including situations where your recommendation wouldn't work.\\n        Offer something interactive. A working calculator, comparison tool, or interactive map may demonstrate more effort than thousands of words.\\n    \\n    And please, don't mistake a 4,000-word rewrite of five competing articles for high-effort content. Google won't be impressed by the word count alone.\"}},{\"@type\":\"Question\",\"name\":\"4. Try the LinkedIn keyword-first trick\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Here's a curious one. SEO specialist Carter Wirig reportedly got a LinkedIn post into Google's AI Overviews just three hours after publishing it.\\n    His experiment? Putting your target search phrase in the first one or two lines of a LinkedIn post. LinkedIn may use those words in the post's public URL, making the topic clearer to search engines.\\n    Want to try it?\\n    \\n        Choose a specific question or keyword relevant to your expertise.\\n        Put the topic naturally in the opening sentence. Skip the usual \\\"Exciting news!\\\"\\n        Make the post publicly accessible.\\n        Add an original finding, expert observation, or useful answer.\\n        Monitor whether it appears in Google Search or AI Overviews over the following days.\\n    \\n    LinkedIn's own guidance also recommends clear, topic-focused openings.\\n    Of course, Carter's result was a single experiment, and changing the search phrasing reportedly produced different results. So don't mistake it for a guaranteed GEO hack. But I'd certainly be curious to test it.\"}},{\"@type\":\"Question\",\"name\":\"5. Investigate the sources behind competitor recommendations\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"In fact, Ahrefs uses this approach to find its own AI visibility gaps. The team looks at prompts where competitors appear but Ahrefs doesn't, then examines the pages and information behind those answers.\\n    Try asking ChatGPT or Perplexity to recommend companies in your category. Then look at the citations supporting those answers.\\n    Are they linking to competitors' websites? Independent comparisons? Review platforms? Industry publications?\\n    Open the sources and see what information they contain. For example, if AI repeatedly references an independent software comparison that doesn't include your company, investigate whether you meet its inclusion criteria.\\n    If it cites competitors' implementation guides, compare the depth of their practical information with yours.\\n    Visible citations don't reveal everything that influenced an answer, but they can point you toward gaps worth fixing. And that's considerably more useful than blindly publishing another generic article.\"}}]}<\/script>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06db3d0 elementor-widget elementor-widget-html\" data-id=\"06db3d0\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n    .elementor-widget-n-accordion.faq .e-n-accordion-item .content a {\n        color: #ffffff;\n        text-decoration: underline;\n    }\n\n    .elementor-widget-n-accordion.faq .e-n-accordion-item .content a:hover {\n        color: #C63031;\n    }\n\n    .elementor-widget-n-accordion .e-n-accordion-item .content,\n    .elementor-widget-n-accordion .e-n-accordion-item .content p,\n    .elementor-widget-n-accordion .e-n-accordion-item .content li {\n        font-size: 18px;\n    }\n\n    @media (max-width: 767px) {\n        .elementor-widget-n-accordion .e-n-accordion-item .content,\n        .elementor-widget-n-accordion .e-n-accordion-item .content p,\n        .elementor-widget-n-accordion .e-n-accordion-item .content li {\n            font-size: 16px;\n        }\n    }\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-775e7b7 e-con-full e-flex e-con e-child\" data-id=\"775e7b7\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-05cf643 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"05cf643\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How do you know if your AI discoverability strategy is working?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0fa4023 translation-block elementor-widget elementor-widget-text-editor\" data-id=\"0fa4023\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>At Innowise, we look at three groups of metrics: traditional SEO performance, AI discoverability, and paid advertising.<\/p><ul><li aria-level=\"1\"><b>SEO:<\/b> Organic rankings, traffic, and leads.<\/li><li aria-level=\"1\"><b>AI discoverability:<\/b> Brand mentions in AI-generated answers, website citations, and AI referral traffic.<\/li><li aria-level=\"1\"><b>Advertising:<\/b> CPC, cost per lead, and conversions from Google Ads and ChatGPT Ads.<\/li><\/ul><p>One thing I&#8217;d pay special attention to is the difference between AI mentions and citations. ChatGPT might recommend your company without linking to your website or cite your article without ever naming your brand.<\/p><p>And don&#8217;t forget AI referral traffic. Getting into an AI answer is great, but it&#8217;s even better when someone follows that citation to your website and becomes a customer.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9376aa0 e-con-full e-flex e-con e-child\" data-id=\"9376aa0\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-82025d3 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"82025d3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How Innowise helps brands improve AI discoverability<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8660cae translation-block elementor-widget elementor-widget-text-editor\" data-id=\"8660cae\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>AI discoverability touches several parts of digital marketing. A technical SEO fix won&#8217;t compensate for missing expertise in your content. And an excellent industry article can only do so much if your product information is inaccessible.<\/p><p>At Innowise, we approach these activities as a coordinated system.<\/p><p>Our work can cover seven complementary services:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a8213f elementor-widget elementor-widget-image\" data-id=\"1a8213f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/internal-cite-test1.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Innowise-services\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjAyNjQ1LCJ1cmwiOiJodHRwczpcL1wvaW5ub3dpc2UuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI2XC8xMVwvaW50ZXJuYWwtY2l0ZS10ZXN0MS5qcGcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"382\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/internal-cite-test1.jpg\" class=\"attachment-large size-large wp-image-202645\" alt=\"SEO, Content, PR, link Building, Web advertising, ChatGPT ads and SMM as path to better AI visibility.\" srcset=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/internal-cite-test1.jpg 1000w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/internal-cite-test1-300x143.jpg 300w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/internal-cite-test1-768x366.jpg 768w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/internal-cite-test1-18x9.jpg 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-acdde35 translation-block elementor-widget elementor-widget-text-editor\" data-id=\"acdde35\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We start with research and measurement. First, we evaluate how AI currently describes and recommends a brand. Then we identify technical, content, positioning, and third-party visibility gaps.<\/p><p>From there, we can build a roadmap that connects SEO improvements with content production, digital PR, distribution, and ongoing monitoring.<\/p><p>The objective is to focus our efforts where they can make a meaningful difference to how potential customers discover and evaluate your company.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7061a94 e-con-full e-flex e-con e-child\" data-id=\"7061a94\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-248ed16 e-con-full e-flex e-con e-child\" data-id=\"248ed16\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-d3839bf e-con-full e-flex e-con e-child\" data-id=\"d3839bf\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-636364c elementor-widget-tablet__width-inherit elementor-widget__width-initial max100 elementor-widget elementor-widget-heading\" data-id=\"636364c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Let's get your brand on AI's shortlist<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7b7807 elementor-widget elementor-widget-text-editor\" data-id=\"a7b7807\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Our SEO experts can help you build a strategy to get your business found, cited, and recommended.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a1118b6 e-con-full e-flex e-con e-child\" data-id=\"a1118b6\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e41a6c elementor-absolute elementor-widget-mobile__width-inherit transform elementor-widget elementor-widget-html\" data-id=\"3e41a6c\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"wave-container\"><\/div>\r\n\r\n<style>\r\n  .wave-container {\r\n    width: 400px;\r\n    height: 400px;\r\n  }\r\n\r\n  @media(max-width: 767px) {\r\n    .wave-container {\r\n      width: 100%;\r\n      height: 100%;\r\n    }\r\n  }\r\n\r\n\r\n  .wave {\r\n    position: absolute;\r\n    border: 1px solid rgba(210, 184, 214, 1);\r\n    border-radius: 50%;\r\n    animation: drop 16s infinite;\r\n    top: 50%;\r\n    left: 50%;\r\n    transform: translate(-50%, -50%);\r\n    box-sizing: border-box;\r\n  }\r\n\r\n  @keyframes drop {\r\n    0% {\r\n      width: 0px;\r\n      height: 0px;\r\n      border: 1px solid rgba(210, 184, 214, 1);\r\n    }\r\n\r\n    100% {\r\n      width: 400px;\r\n      height: 400px;\r\n      border: 1px solid rgba(210, 184, 214, 0);\r\n    }\r\n  }\r\n<\/style>\r\n\r\n<script>\r\n\r\n  document.addEventListener('DOMContentLoaded', () => {\r\n    function createWaves(numberOfWaves) {\r\n      const waveContainers = document.querySelectorAll('.wave-container');\r\n\r\n      waveContainers.forEach((waveContainer) => {\r\n        for (let i = 0; i < numberOfWaves; i++) {\r\n          const wave = document.createElement('div');\r\n          wave.classList.add('wave');\r\n\r\n          wave.style.animationDelay = `${i * 0.8}s`;\r\n\r\n          waveContainer.appendChild(wave);\r\n        }\r\n      });\r\n    }\r\n\r\n    createWaves(10)\r\n  });\r\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ef87aa elementor-align-left elementor-widget__width-initial elementor-widget-mobile__width-inherit cta-btn elementor-widget elementor-widget-button\" data-id=\"6ef87aa\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#contact-form\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Let's talk strategy<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6a1825f e-con-full e-flex e-con e-child\" data-id=\"6a1825f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9512d36 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"9512d36\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">See how we help businesses succeed<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29ffa67 blog-case elementor-widget elementor-widget-shortcode\" data-id=\"29ffa67\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">    <div class=\"case-slider-v2-wrap case-slider-v2-wrap-blog\">\n        <div class=\"case-slider-v2\">\n            <div class=\"swiper\">\n                <div class=\"swiper-wrapper\">\n                            <div class=\"swiper-slide\">\n            <div class=\"case-slider-v2-card\">\n                <div class=\"case-slider-v2-card-left\">\n                    <div class=\"case-slider-v2-card-left-cont\">\n                        <div class=\"case-slider-v2-card-logo\">\n                                                            <img decoding=\"async\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/10\/Medspa-logo.svg\" alt=\"MedSpa Network website redesign and rebuild.\">\n                                                                                        <a href=\"\/pt\/cases\/saude\/\" class=\"\">Healthcare<\/a>\n                                                    <\/div>\n                        <div class=\"case-slider-v2-card-title\">\n                            MedSpa Network website redesign and rebuild                        <\/div>\n                                                <div class=\"case-slider-v2-card-text\">\n                            Innowise rebuilt MedSpa Network\u2019s website on WordPress, giving its team control over day-to-day content updates.                        <\/div>\n                                                                        <div class=\"case-slider-v2-card-n-blocks\">\n                                                        <div class=\"case-slider-v2-card-n-block\">\n                                                                <b>2<\/b>\n                                                                                                <span>months from kickoff to launch<\/span>\n                                                            <\/div>\n                                                        <div class=\"case-slider-v2-card-n-block\">\n                                                                <b>3-5<\/b>\n                                                                                                <span>leads per week up from 1 per month<\/span>\n                                                            <\/div>\n                                                    <\/div>\n                                            <\/div>\n                    <div class=\"case-slider-v2-card-buttons\">\n                        <a href=\"https:\/\/innowise.com\/pt\/case\/medspa-network-website-rebild\/\" class=\"case-slider-v2-card-button\">View case study<\/a>\n                                                <div class=\"case-slider-v2-card-a\" role=\"button\" tabindex=\"0\">Client review<\/div>\n                                            <\/div>\n                <\/div>\n                <div class=\"case-slider-v2-card-right\">\n                    <div class=\"case-slider-v2-card-buttons\">\n                        <a href=\"https:\/\/innowise.com\/pt\/case\/medspa-network-website-rebild\/\" class=\"case-slider-v2-card-button\">View case study<\/a>\n                                                <div class=\"case-slider-v2-card-a\" role=\"button\" tabindex=\"0\">\n                            <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/10\/icon.svg\" alt=\"Client review logo.\">\n                            Client review\n                            \n                        <\/div>\n                                            <\/div>\n                                        <img decoding=\"async\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/10\/MedSpa-Network-Website-Redesign.png\" alt=\"MedSpa Network website redesign and rebuild.\">\n                                        \n                <\/div>\n                                <div class=\"case-slider-v2-pdf-source\" hidden>\n                        <div id=\"pdf_6aee4eee903f8\" class=\"js-pdf-viewer\" data-pdf-url=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/10\/Referral-Letter_MedSpa-Network.pdf\"><\/div>\n    \n    <script>\n    (function() {\n        function waitForPDF(callback) {\n            if (typeof pdfjsLib !== 'undefined') {\n                callback();\n            } else {\n                setTimeout(function() { waitForPDF(callback); }, 100);\n            }\n        }\n        \n        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page.render({\n                            canvasContext: canvas.getContext('2d'),\n                            viewport: viewport\n                        }).promise;\n                    });\n                };\n\n                var chain = Promise.resolve();\n                for (var i = 1; i <= pdf.numPages; i++) {\n                    (function(pageNum) {\n                        chain = chain.then(function() {\n                            return renderPage(pageNum);\n                        });\n                    })(i);\n                }\n            });\n        });\n    })();\n    <\/script>\n                    <\/div>\n                            <\/div>\n            <\/div>\n                            <div class=\"swiper-slide\">\n            <div class=\"case-slider-v2-card\">\n                <div class=\"case-slider-v2-card-left\">\n                    <div class=\"case-slider-v2-card-left-cont\">\n                        <div class=\"case-slider-v2-card-logo\">\n                                                            <img decoding=\"async\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/10\/TBCBank-logo.svg\" alt=\"AI bot for TBC Bank marketing campaign.\">\n                                                                                        <a href=\"\/pt\/cases\/ai\/\" class=\"\">AI<\/a>\n                                                    <\/div>\n                        <div class=\"case-slider-v2-card-title\">\n                            AI bot for TBC Bank marketing campaign                        <\/div>\n                                                <div class=\"case-slider-v2-card-text\">\n                            Innowise built a bilingual Telegram bot that generates AI selfies with TBC Bank&#039;s football-star brand ambassador.                        <\/div>\n                                                                        <div class=\"case-slider-v2-card-n-blocks\">\n                                                        <div class=\"case-slider-v2-card-n-block\">\n                                                                <b>3,000<\/b>\n                                                                                                <span>users engaged<\/span>\n                                                            <\/div>\n                                                        <div class=\"case-slider-v2-card-n-block\">\n                                                                <b>2<\/b>\n                                                                                                <span>languages supported<\/span>\n                                                            <\/div>\n                                                    <\/div>\n                                            <\/div>\n                    <div class=\"case-slider-v2-card-buttons\">\n                        <a href=\"https:\/\/innowise.com\/pt\/case\/ai-telegram-bot\/\" class=\"case-slider-v2-card-button\">View case study<\/a>\n                                                <div class=\"case-slider-v2-card-a\" role=\"button\" tabindex=\"0\">Client review<\/div>\n                                            <\/div>\n                <\/div>\n                <div class=\"case-slider-v2-card-right\">\n                    <div class=\"case-slider-v2-card-buttons\">\n                        <a href=\"https:\/\/innowise.com\/pt\/case\/ai-telegram-bot\/\" class=\"case-slider-v2-card-button\">View case study<\/a>\n                                                <div class=\"case-slider-v2-card-a\" role=\"button\" tabindex=\"0\">\n                            <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/10\/icon.svg\" alt=\"Client review logo.\">\n                            Client review\n                            \n                        <\/div>\n                                            <\/div>\n                                        <img decoding=\"async\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/10\/ai-telegram-bot.jpg\" alt=\"AI Telegram bot..\">\n                                        \n                <\/div>\n                                <div class=\"case-slider-v2-pdf-source\" hidden>\n                        <div id=\"pdf_6aee4eee90a14\" class=\"js-pdf-viewer\" data-pdf-url=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/08\/30.06.2026-Reference-letter-from-TBC-BANK-.pdf\"><\/div>\n    \n    <script>\n    (function() {\n        function waitForPDF(callback) {\n            if (typeof pdfjsLib !== 'undefined') {\n                callback();\n            } else {\n                setTimeout(function() { waitForPDF(callback); }, 100);\n            }\n        }\n        \n        waitForPDF(function() {\n            var container = document.getElementById('pdf_6aee4eee90a14');\n            var pdfUrl = container.getAttribute('data-pdf-url');\n            \n            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      };\n\n                var chain = Promise.resolve();\n                for (var i = 1; i <= pdf.numPages; i++) {\n                    (function(pageNum) {\n                        chain = chain.then(function() {\n                            return renderPage(pageNum);\n                        });\n                    })(i);\n                }\n            });\n        });\n    })();\n    <\/script>\n                    <\/div>\n                            <\/div>\n            <\/div>\n                            <div class=\"swiper-slide\">\n            <div class=\"case-slider-v2-card\">\n                <div class=\"case-slider-v2-card-left\">\n                    <div class=\"case-slider-v2-card-left-cont\">\n                        <div class=\"case-slider-v2-card-logo\">\n                                                                                        <a href=\"\/pt\/cases\/ecommerce\/\" class=\"only\">E-commerce<\/a>\n                                                    <\/div>\n                        <div class=\"case-slider-v2-card-title\">\n                            Defining the product strategy for Bitlendex&#8217;s bitcoin lending platform                        <\/div>\n                                                <div class=\"case-slider-v2-card-text\">\n                            Innowise conducted a discovery phase for Bitlendex, helping the client transform an early-stage product concept into a validated business model and clearly defined MVP.                        <\/div>\n                                                                        <div class=\"case-slider-v2-card-n-blocks\">\n                                                        <div class=\"case-slider-v2-card-n-block\">\n                                                                <b>1 month<\/b>\n                                                                                                <span>for a full discovery phase<\/span>\n                                                            <\/div>\n                                                    <\/div>\n                                            <\/div>\n                    <div class=\"case-slider-v2-card-buttons\">\n                        <a href=\"https:\/\/innowise.com\/pt\/case\/product-discovery-for-bitcoin-lending-platform\/\" class=\"case-slider-v2-card-button\">View case study<\/a>\n                                            <\/div>\n                <\/div>\n                <div class=\"case-slider-v2-card-right\">\n                    <div class=\"case-slider-v2-card-buttons\">\n                        <a href=\"https:\/\/innowise.com\/pt\/case\/product-discovery-for-bitcoin-lending-platform\/\" class=\"case-slider-v2-card-button\">View case study<\/a>\n                                            <\/div>\n                                        <img decoding=\"async\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/10\/Product-Discovery-for-Bitcoin-Lending-Platform-Innowise.png\" alt=\"Defining the product strategy for Bitlendex&#8217;s bitcoin lending platform.\">\n                                        \n                <\/div>\n                            <\/div>\n            <\/div>\n                            <div class=\"swiper-slide\">\n            <div class=\"case-slider-v2-card\">\n                <div class=\"case-slider-v2-card-left\">\n                    <div class=\"case-slider-v2-card-left-cont\">\n                        <div class=\"case-slider-v2-card-logo\">\n                                                            <img decoding=\"async\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/09\/Bonnfinanz-logo-1.svg\" alt=\"Financial advisory system for Bonnfinanz.\">\n                                                                                        <a href=\"\/pt\/cases\/fintech\/\" class=\"\">FinTech<\/a>\n                                                    <\/div>\n                        <div class=\"case-slider-v2-card-title\">\n                            Financial advisory system for Bonnfinanz                        <\/div>\n                                                <div class=\"case-slider-v2-card-text\">\n                            Innowise helped Bonnfinanz to build a web-based advisory and administration system that supports mobile working and direct interaction with the client.                        <\/div>\n                                                                    <\/div>\n                    <div class=\"case-slider-v2-card-buttons\">\n                        <a href=\"https:\/\/innowise.com\/pt\/case\/financial-advisory-system\/\" class=\"case-slider-v2-card-button\">View case study<\/a>\n                                            <\/div>\n                <\/div>\n                <div class=\"case-slider-v2-card-right\">\n                    <div class=\"case-slider-v2-card-buttons\">\n                        <a href=\"https:\/\/innowise.com\/pt\/case\/financial-advisory-system\/\" class=\"case-slider-v2-card-button\">View case study<\/a>\n                                            <\/div>\n                                        <img decoding=\"async\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/09\/image-3-1.jpg\" alt=\"Financial advisory system for Bonnfinanz..\">\n                                        \n                <\/div>\n                            <\/div>\n            <\/div>\n                            <div class=\"swiper-slide\">\n            <div class=\"case-slider-v2-card\">\n                <div class=\"case-slider-v2-card-left\">\n                    <div class=\"case-slider-v2-card-left-cont\">\n                        <div class=\"case-slider-v2-card-logo\">\n                                                            <img decoding=\"async\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/09\/smartlab-logo-2.svg\" alt=\"EV charging platform with flexible billing.\">\n                                                                                        <a href=\"\/pt\/cases\/transporte\/\" class=\"\">Transportation<\/a>\n                                                    <\/div>\n                        <div class=\"case-slider-v2-card-title\">\n                            EV charging platform with flexible billing                        <\/div>\n                                                <div class=\"case-slider-v2-card-text\">\n                            Innowise helped modernize SMART\/LAB\u2019s e-mobility platform by enhancing its billing, payment, transaction management, and reporting capabilities.                        <\/div>\n                                                                        <div class=\"case-slider-v2-card-n-blocks\">\n                                                        <div class=\"case-slider-v2-card-n-block\">\n                                                                <b>&gt;50%<\/b>\n                                                                                                <span>faster billing and payment processing<\/span>\n                                                            <\/div>\n                                                    <\/div>\n                                            <\/div>\n                    <div class=\"case-slider-v2-card-buttons\">\n                        <a href=\"https:\/\/innowise.com\/pt\/case\/ev-charging-platform-modernization\/\" class=\"case-slider-v2-card-button\">View case study<\/a>\n                                            <\/div>\n                <\/div>\n                <div class=\"case-slider-v2-card-right\">\n                    <div class=\"case-slider-v2-card-buttons\">\n                        <a href=\"https:\/\/innowise.com\/pt\/case\/ev-charging-platform-modernization\/\" class=\"case-slider-v2-card-button\">View case study<\/a>\n                                            <\/div>\n                                        <img decoding=\"async\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/09\/image.jpg\" alt=\"EV charging platform with flexible billing.\">\n                                        \n                <\/div>\n                            <\/div>\n            <\/div>\n                            <div class=\"swiper-slide\">\n            <div class=\"case-slider-v2-card\">\n                <div class=\"case-slider-v2-card-left\">\n                    <div class=\"case-slider-v2-card-left-cont\">\n                        <div class=\"case-slider-v2-card-logo\">\n                                                            <img decoding=\"async\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/09\/finXP-logo-2.svg\" alt=\"FinXP\u2019s cloud-native DevOps transformation.\">\n                                                                                        <a href=\"\/pt\/cases\/fintech\/\" class=\"\">FinTech<\/a>\n                                                    <\/div>\n                        <div class=\"case-slider-v2-card-title\">\n                            FinXP\u2019s cloud-native DevOps transformation                        <\/div>\n                                                <div class=\"case-slider-v2-card-text\">\n                            Innowise helped FinXP modernize its financial services infrastructure by migrating legacy PHP-based APIs and applications to a cloud-native architecture.                        <\/div>\n                                                                        <div class=\"case-slider-v2-card-n-blocks\">\n                                                        <div class=\"case-slider-v2-card-n-block\">\n                                                                <b>11<\/b>\n                                                                                                <span>apps moved to Azure App Service<\/span>\n                                                            <\/div>\n                                                        <div class=\"case-slider-v2-card-n-block\">\n                                                                <b>100%<\/b>\n                                                                                                <span>Infrastructure as Code<\/span>\n                                                            <\/div>\n                                                    <\/div>\n                                            <\/div>\n                    <div class=\"case-slider-v2-card-buttons\">\n                        <a href=\"https:\/\/innowise.com\/pt\/case\/fintech-azure-devops-cloud-infrastructure-modernization\/\" class=\"case-slider-v2-card-button\">View case study<\/a>\n                                            <\/div>\n                <\/div>\n                <div class=\"case-slider-v2-card-right\">\n                    <div class=\"case-slider-v2-card-buttons\">\n                        <a href=\"https:\/\/innowise.com\/pt\/case\/fintech-azure-devops-cloud-infrastructure-modernization\/\" class=\"case-slider-v2-card-button\">View case study<\/a>\n                                            <\/div>\n                                        <img decoding=\"async\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/09\/image-1.jpg\" alt=\"FinXP\u2019s cloud-native DevOps transformation.\">\n                                        \n                <\/div>\n                            <\/div>\n            <\/div>\n                            <div class=\"swiper-slide\">\n            <div class=\"case-slider-v2-card\">\n                <div class=\"case-slider-v2-card-left\">\n                    <div class=\"case-slider-v2-card-left-cont\">\n                        <div class=\"case-slider-v2-card-logo\">\n                                                            <img decoding=\"async\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/08\/Logo-for-review-2.svg\" alt=\"Technical SEO for e-commerce platform.\">\n                                                                                        <a href=\"\/pt\/cases\/ecommerce\/\" class=\"\">E-commerce<\/a>\n                                                    <\/div>\n                        <div class=\"case-slider-v2-card-title\">\n                            Technical SEO for e-commerce platform                        <\/div>\n                                                <div class=\"case-slider-v2-card-text\">\n                            Innowise addressed critical technical SEO and performance issues across Officine 08\u2019s e-commerce platform.                        <\/div>\n                                                                        <div class=\"case-slider-v2-card-n-blocks\">\n                                                        <div class=\"case-slider-v2-card-n-block\">\n                                                                <b>&lt;500 ms<\/b>\n                                                                                                <span>server response time<\/span>\n                                                            <\/div>\n                                                        <div class=\"case-slider-v2-card-n-block\">\n                                                                <b>5<\/b>\n                                                                                                <span>months to complete the project<\/span>\n                                                            <\/div>\n                                                    <\/div>\n                                            <\/div>\n                    <div class=\"case-slider-v2-card-buttons\">\n                        <a href=\"https:\/\/innowise.com\/pt\/case\/e-commerce-technical-seo\/\" class=\"case-slider-v2-card-button\">View case study<\/a>\n                                                <div class=\"case-slider-v2-card-a\" role=\"button\" tabindex=\"0\">Client review<\/div>\n                                            <\/div>\n                <\/div>\n                <div class=\"case-slider-v2-card-right\">\n                    <div class=\"case-slider-v2-card-buttons\">\n                        <a href=\"https:\/\/innowise.com\/pt\/case\/e-commerce-technical-seo\/\" class=\"case-slider-v2-card-button\">View case study<\/a>\n                                                <div class=\"case-slider-v2-card-a\" role=\"button\" tabindex=\"0\">\n                            <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/10\/icon.svg\" alt=\"Client review logo.\">\n                            Client review\n                            \n                        <\/div>\n                                            <\/div>\n                                        <img decoding=\"async\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/08\/image-teaser-1.png\" alt=\"Technical SEO for e-commerce platform.\">\n                                        \n                <\/div>\n                                <div class=\"case-slider-v2-pdf-source\" hidden>\n                        <div id=\"pdf_6aee4eee91897\" class=\"js-pdf-viewer\" data-pdf-url=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/09\/2026.08.20-Reference-letter-from-Officine-08.pdf\"><\/div>\n    \n    <script>\n    (function() {\n        function waitForPDF(callback) {\n            if (typeof pdfjsLib !== 'undefined') {\n                callback();\n            } else {\n                setTimeout(function() { waitForPDF(callback); }, 100);\n            }\n        }\n        \n        waitForPDF(function() {\n            var container = document.getElementById('pdf_6aee4eee91897');\n            var pdfUrl = container.getAttribute('data-pdf-url');\n            \n       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fragrance subscription platform.\">\n                                                                                        <a href=\"\/pt\/cases\/ecommerce\/\" class=\"\">E-commerce<\/a>\n                                                    <\/div>\n                        <div class=\"case-slider-v2-card-title\">\n                            Continuous development of a fragrance subscription platform                        <\/div>\n                                                <div class=\"case-slider-v2-card-text\">\n                            Innowise helped Scentbird expand its subscription platform to support new shopping experiences and international growth.                        <\/div>\n                                                                        <div class=\"case-slider-v2-card-n-blocks\">\n                                                        <div class=\"case-slider-v2-card-n-block\">\n                                                                <b>4<\/b>\n                                                                                                <span>years of continuous support<\/span>\n                                                            <\/div>\n                                                    <\/div>\n                                            <\/div>\n                    <div class=\"case-slider-v2-card-buttons\">\n                        <a href=\"https:\/\/innowise.com\/pt\/case\/perfume-subscription-platform-scaling\/\" class=\"case-slider-v2-card-button\">View case study<\/a>\n                                                <div class=\"case-slider-v2-card-a\" role=\"button\" tabindex=\"0\">Client review<\/div>\n                                            <\/div>\n                <\/div>\n                <div class=\"case-slider-v2-card-right\">\n                    <div class=\"case-slider-v2-card-buttons\">\n                        <a 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elementor-size-default\">Final thoughts<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e7f9ffe elementor-widget elementor-widget-text-editor\" data-id=\"e7f9ffe\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>SEO has always been a rabbit hole, and now AI discoverability has given us a few more tunnels to explore. The good news? You don&#8217;t have to start from scratch. Get your SEO foundations right, make your expertise worth citing, and pay attention to what AI says about your brand. And if you need a hand navigating all those tunnels, Innowise is here to help you find your way.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4fe53a0 e-con-full e-flex e-con e-child\" data-id=\"4fe53a0\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9592044 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"9592044\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">P.S. I asked Gemini why AI cites Innowise. Here's what it said.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47ad397 elementor-widget elementor-widget-text-editor\" data-id=\"47ad397\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>While working on this article, I got curious and asked Gemini why AI search engines cite Innowise.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20bfce5 elementor-widget elementor-widget-image\" data-id=\"20bfce5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"682\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/chatgpt-insight.png\" class=\"attachment-full size-full wp-image-202646\" alt=\"Reasons why AI cites Innowise.\" srcset=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/chatgpt-insight.png 1000w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/chatgpt-insight-300x205.png 300w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/chatgpt-insight-768x524.png 768w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/11\/chatgpt-insight-18x12.png 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee60f57 translation-block elementor-widget elementor-widget-text-editor\" data-id=\"ee60f57\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Its answer was surprisingly specific. Apparently, our content has a few things going for it: concrete pricing estimates instead of endless &#8220;it depends,&#8221; direct answers below headings, references to actual technologies and standards, identifiable technical experts, and regularly updated information.<\/p>\n<p>Sound familiar? We&#8217;ve just spent an entire article discussing most of these.<\/p>\n<p>Now, would I take Gemini&#8217;s explanation as a peek behind Google&#8217;s algorithms? Absolutely not. AI is quite capable of offering convincing explanations for decisions it can&#8217;t actually inspect. And Google&#8217;s <a href=\"https:\/\/developers.google.com\/search\/docs\/fundamentals\/ai-optimization-guide\" target=\"_blank\" rel=\"noopener noreferrer\">official guidance<\/a> explicitly says that artificial content chunking isn&#8217;t required for AI search.<\/p>\n<p>Still, I found the answer rather revealing. These are the characteristics Gemini associated with useful, citable content when examining our brand.<\/p>\n<p>My takeaway? Give AI something substantial to work with, make your expertise easy to verify, and check what it actually says about you.<\/p>\n<p>And perhaps ask it the same question about your competitors. You might get a few ideas for your next content audit.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dfc0b54 e-con-full e-flex e-con e-child\" data-id=\"dfc0b54\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-131a745 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"131a745\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAQ<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c20d0bb e-con-full e-flex e-con e-child\" data-id=\"c20d0bb\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a85bc3 faq elementor-widget elementor-widget-n-accordion\" data-id=\"1a85bc3\" data-element_type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2780\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2780\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> What is AI discoverability? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M19 8h2v24h-2z\"><\/path><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2780\" class=\"elementor-element elementor-element-b844938 e-con-full e-flex e-con e-child\" data-id=\"b844938\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-af4c96f translation-block elementor-widget elementor-widget-html\" data-id=\"af4c96f\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='content'>\n    <p>AI discoverability describes how easily AI systems can find, understand, mention, cite, and recommend your brand in response to relevant user questions. It applies to AI assistants and search experiences such as ChatGPT, Gemini, Perplexity, and Google AI Overviews.\n<\/p>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2781\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2781\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> How is AI discoverability different from SEO? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M19 8h2v24h-2z\"><\/path><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2781\" class=\"elementor-element elementor-element-3286f9f e-con-full e-flex e-con e-child\" data-id=\"3286f9f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2143689 translation-block elementor-widget elementor-widget-html\" data-id=\"2143689\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='content'>\n    <p>SEO primarily focuses on visibility in organic search results. AI discoverability examines whether your company or content appears in AI-generated answers, particularly recommendations and comparisons. SEO provides much of the technical and content foundation, but strong rankings don't guarantee AI mentions.\n<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2782\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2782\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Is AI discoverability the same as GEO? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M19 8h2v24h-2z\"><\/path><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2782\" class=\"elementor-element elementor-element-edb5351 e-con-full e-flex e-con e-child\" data-id=\"edb5351\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7bc12db translation-block elementor-widget elementor-widget-html\" data-id=\"7bc12db\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='content'>\n    <p>Not exactly. Generative engine optimization, or GEO, refers to practices intended to improve visibility in AI-generated answers. AI discoverability is the result of those efforts: how well a brand can actually be found and represented. In everyday marketing discussions, the terms often overlap.\n<\/p>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2783\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2783\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> How do AI assistants decide which brands to recommend? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M19 8h2v24h-2z\"><\/path><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2783\" class=\"elementor-element elementor-element-1ed2647 e-flex e-con-boxed e-con e-child\" data-id=\"1ed2647\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-811bc57 translation-block elementor-widget elementor-widget-html\" data-id=\"811bc57\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='content'>\n    <p>There is no universal selection formula. Depending on the system, responses may draw on learned information, search indexes, retrieved webpages, product information, and external sources. Relevance to the question, available evidence, and the context of the request all matter. Different assistants can recommend different brands for the same question.<\/p>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2784\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"5\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2784\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> How can I check whether ChatGPT recommends my brand? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M19 8h2v24h-2z\"><\/path><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2784\" class=\"elementor-element elementor-element-234527f e-flex e-con-boxed e-con e-child\" data-id=\"234527f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b7f924 translation-block elementor-widget elementor-widget-html\" data-id=\"5b7f924\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='content'>\n    <p>Prepare a list of realistic, non-branded questions your potential customers might ask. Test them in ChatGPT, record mentions and recommendations, and repeat the exercise across multiple sessions. Check whether the brand's description is accurate, which competitors appear, and what sources are referenced.<\/p>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2785\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"6\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2785\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> How do you measure AI discoverability? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M19 8h2v24h-2z\"><\/path><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2785\" class=\"elementor-element elementor-element-3e207f1 e-flex e-con-boxed e-con e-child\" data-id=\"3e207f1\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c06bce8 translation-block elementor-widget elementor-widget-html\" data-id=\"c06bce8\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='content'>\n    <p>Useful metrics include brand mentions, recommendation rates, website citations, competitive share of mentions, description accuracy, AI referral traffic, and leads. Monitor a consistent set of commercially relevant prompts and compare trends over time rather than relying on a single visibility score.\n<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2786\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"7\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2786\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> How long does it take to improve AI discoverability? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M19 8h2v24h-2z\"><\/path><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2786\" class=\"elementor-element elementor-element-00a80bd e-flex e-con-boxed e-con e-child\" data-id=\"00a80bd\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-06c663b translation-block elementor-widget elementor-widget-html\" data-id=\"06c663b\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='content'>\n    <p>There's no universal timeline. Correcting an inaccessible page may be relatively quick, while building authority through expert content and independent coverage can take months. Retrieval and indexing schedules vary between platforms, and no improvement guarantees a recommendation. Track progress regularly against your initial baseline.<\/p>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-2787\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"8\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-2787\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Can you pay to appear in ChatGPT answers? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M19 8h2v24h-2z\"><\/path><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-2787\" class=\"elementor-element elementor-element-8c7be88 e-flex e-con-boxed e-con e-child\" data-id=\"8c7be88\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b8fa2dc translation-block elementor-widget elementor-widget-html\" data-id=\"b8fa2dc\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='content'>\n    <p>Advertising in ChatGPT is available in supported markets, but paid placements are separate from organic answers. OpenAI explicitly states that advertisers cannot influence the assistant's recommendations. Paid campaigns can support visibility and lead generation, but they don't buy organic AI citations or recommendations.<\/p>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What is AI discoverability?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"AI discoverability describes how easily AI systems can find, understand, mention, cite, and recommend your brand in response to relevant user questions. 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\/*flex-grow: 1;*\/\n    }\n\n    .toc-wrapper::-webkit-scrollbar,\n    .ddcv::-webkit-scrollbar {\n        position: absolute !important;\n        width: 4px !important;\n        background-color: #f5f5f7 !important;\n    }\n\n    .toc-wrapper::-webkit-scrollbar-thumb,\n    .ddcv::-webkit-scrollbar-thumb {\n        position: absolute !important;\n        background-color: #999999 !important;\n        border-radius: 4px !important;\n    }\n\n    .toc-wrapper .toc {\n        scrollbar-width: 4px !important;\n        scrollbar-color: auto !important;\n    }\n\n    h4.toc-title {\n        margin: 0;\n        font-family: Karla;\n        font-size: 22px;\n        line-height: 28px;\n        font-weight: 700;\n    }\n\n    @media screen and (max-width: 1279px) {\n        .ddcv {\n            margin-top: 0px;\n            position: absolute;\n            top: 0px;\n            left: 50%;\n            transform: translate(50%, 0);\n        }\n    }\n\n    @media screen and (max-width: 767px) {\n        .ddcv {\n            display: none;\n        }\n    }\n\n    .toc ul {\n        list-style: none;\n        font-family: \"Karla\";\n        font-size: 16px;\n        line-height: 22px;\n        padding: 0px;\n        border-left: 1px solid #717171;\n    }\n\n    .toc li {\n        margin-left: -1px;\n        margin-top: 0;\n        padding: 16px 16px 16px 20px;\n        font-size: 18px;\n        line-height: 22px;\n        color: #717171;\n        border-left: 2px solid transparent;\n    }\n\n    .toc ul li a {\n        display: block;\n        width: 100%;\n        color: inherit;\n        text-decoration: none !important;\n    }\n\n    .toc ul .active {\n        color: #2e2e2e;\n        border-left: 2px solid #c63031;\n    }\n\n    .toc ul .pre-active {\n        border-left: 2px solid #c63031;\n    }\n<\/style>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0115388 e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-child\" data-id=\"0115388\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-f5f572d e-con-full e-flex e-con e-child\" data-id=\"f5f572d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b8970a0 elementor-widget-tablet__width-inherit elementor-widget__width-initial max100 elementor-widget elementor-widget-heading\" data-id=\"b8970a0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Not on AI's radar yet?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-57a97d9 e-con-full e-flex e-con e-child\" data-id=\"57a97d9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-96d42ac elementor-absolute elementor-widget-mobile__width-inherit transform elementor-widget elementor-widget-html\" data-id=\"96d42ac\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"wave-container\"><\/div>\r\n\r\n<style>\r\n  .wave-container {\r\n    width: 400px;\r\n    height: 400px;\r\n  }\r\n\r\n  @media(max-width: 767px) {\r\n    .wave-container {\r\n      width: 100%;\r\n      height: 100%;\r\n    }\r\n  }\r\n\r\n\r\n  .wave {\r\n    position: absolute;\r\n    border: 1px solid rgba(210, 184, 214, 1);\r\n    border-radius: 50%;\r\n    animation: drop 16s infinite;\r\n    top: 50%;\r\n    left: 50%;\r\n    transform: translate(-50%, -50%);\r\n    box-sizing: border-box;\r\n  }\r\n\r\n  @keyframes drop {\r\n    0% {\r\n      width: 0px;\r\n      height: 0px;\r\n      border: 1px solid rgba(210, 184, 214, 1);\r\n    }\r\n\r\n    100% {\r\n      width: 400px;\r\n      height: 400px;\r\n      border: 1px solid rgba(210, 184, 214, 0);\r\n    }\r\n  }\r\n<\/style>\r\n\r\n<script>\r\n\r\n  document.addEventListener('DOMContentLoaded', () => {\r\n    function createWaves(numberOfWaves) {\r\n      const waveContainers = document.querySelectorAll('.wave-container');\r\n\r\n      waveContainers.forEach((waveContainer) => {\r\n        for (let i = 0; i < numberOfWaves; i++) {\r\n          const wave = document.createElement('div');\r\n          wave.classList.add('wave');\r\n\r\n          wave.style.animationDelay = `${i * 0.8}s`;\r\n\r\n          waveContainer.appendChild(wave);\r\n        }\r\n      });\r\n    }\r\n\r\n    createWaves(10)\r\n  });\r\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e4e33d elementor-align-left elementor-widget__width-initial elementor-widget-mobile__width-inherit cta-btn elementor-widget elementor-widget-button\" data-id=\"7e4e33d\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#contact-form\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Let's talk<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-48b3e6a e-flex e-con-boxed e-con e-parent\" data-id=\"48b3e6a\" data-element_type=\"container\" id=\"contact-us\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3950cfc elementor-widget elementor-widget-shortcode\" data-id=\"3950cfc\" data-element_type=\"widget\" id=\"contact-us\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f100240-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"100240\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/pt\/wp-json\/wp\/v2\/posts\/202618#wpcf7-f100240-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" enctype=\"multipart\/form-data\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"100240\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.6\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f100240-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/><input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/fieldset>\n<style>\n.mailToContact br:nth-child(2){\ndisplay:none;\n}\n#form-templates .contact__info {\n  background-color: #f4f4f4;\n  padding: 70px 44px 70px 50px;\n  position: relative;\n  max-width: 540px;\n  width: 100%;\nborder: 1px solid #AEB1B7;\n}\n\n#form-templates .contact__info-background {\n  z-index: -1;\n  position: absolute;\n  top: 20px;\n  left: 20px;\n  width: 100%;\n  height: 100%;\n  border: 1px dashed #ef4557;\n}\n\n\n#form-templates .new-container{\ndisplay: flex;\njustify-content: space-between;\nflex-wrap: wrap;\n}\n\n\n#form-templates{\npadding: 100px 15px 100px 15px;        \n}\n\n#form-templates .contact__info-heading {\n  font-family: 'Sora' !important;\n  font-style: normal !important;\n  font-weight: 400 !important;\n  font-size: 36px !important;\n  line-height: 46px !important;\n  color: #2E2E2E !important;\n   margin-bottom: 60px !important;\n\n}\n\n\n#form-templates .message label{\ncolor: #585858 !important;   \n}\n\n.elementor-widget-container.form-template h2,.elementor-widget-container.form-template h1{\n font-size: 60px !important;\n  line-height: 70px !important;\n  font-family: \"Sora\", Sans-serif;\n  font-weight: 400;\n  margin: 0;  \n  margin-bottom: 20px;\n}\n\n\n\n\n.elementor-widget-container.form-template p{\n  font-family: \"Karla\", Sans-serif;\n  font-size: 22px;\n  font-weight: 400;\n  line-height: 28px;\n  color: var( --e-global-color-primary );\n  max-width: 700px;\n  margin: 0; \n  margin-bottom: 40px;\n} \n  \n\n\n.new-container #spinner{\nwidth: 50%;\nmax-width: 700px;\n}\n\n\n#form-templates .new-container #spinner div.contact-us__wrapper:nth-child(6){\ngap:30px; \n    \n}\n\n.contact-us__wrapper .pp a{\n  text-decoration: underline;\n}\n.contact-us__wrapper .pp a:hover{\n  color:#C63031;\n}\n.contact-us__wrapper .pp a:active{\n  color: #D13B3B;\n}\n\n#form-templates .contact__info-heading {\n  margin-bottom: 67px;\n  font-size: 36px;\n  font-family: karla;\n  color:  #2E2E2E;\n\n  line-height: 49px;\n}\n\n#form-templates .contact__info-steps {\n  display: flex;\n  flex-direction: column;\n  max-width: 425x;\n  row-gap: 20px;\n  border-left: 1px solid #2e2e2e;\n}\n\n#form-templates .contact__info-block {\n  position: relative;\n  padding-left: 45px;\n}\n\n#form-templates .contact__info-block:last-child {\n  box-shadow: -1px 0 0 1px #f4f4f4;\n}\n\n#form-templates .contact__info-step {\n  position: absolute;\n  border: 1px solid #2e2e2e;\n  width: 40px;\n  height: 40px;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  border-radius: 20px;\n  left: -20px;\n  top: -8px;\n  background-color: #F4F4F4;\n  color:  #2E2E2E;\n\nfont-family: Karla;\nfont-weight: 700;\nfont-size: 18px;\nline-height: 28px;\n\n}\n\n.elementor-widget-global .contact__info-step {\n        color:  #2E2E2E;\n}\n\n#form-templates .contact__info-text {\n  margin: 0;\n  font-size: 16px;\n  line-height: 26px;\n  color: #2E2E2E;\n  font-family: karla;\n\n  width: 100%;\n}\n\n\n#form-templates .contact-us__send{\nflex-shrink: 0;\nmargin-top:0;\n}\n\n\n\n@media screen and (max-width: 1279px) {\n    .new-container #spinner{\n        width: 100%;\n        max-width:100%;\n        margin-bottom:40px;\n    }\n    \n\n    .new-container .contact__info {\n        max-width: 700px !important;\n    }\n    \n}\n\n\n@media screen and (max-width: 1279px) {\n#form-templates{\npadding: 60px 15px 70px 15px;     \n}\n}\n\n\n\n@media screen and (max-width: 767px) {\n\n#form-templates .new-container #spinner div.contact-us__wrapper:nth-child(6){\ngap:20px; \n \n}\n\n\n  #form-templates .contact__info {\n    padding: 20px 20px 40px 40px;\n    margin: 0 auto;\n  }\n\n\n#form-templates{\npadding: 40px 15px 50px 15px;  \n    \n}\n\n  \n   .new-container #spinner{\n       \n    margin-bottom:30px;   \n   }\n   \n   \n   .elementor-widget-container #form-templates .form-template h2,.elementor-widget-container.form-template h1{\n   font-size: 32px !important;\n    line-height: 42px !important;    \n   }\n   \n   \n   .elementor-widget-container #form-templates .form-template p{\n       \n    font-size: 16px;\n    line-height: 20px;  \n    margin-bottom: 30px !important;\n \n       \n   }\n   \n   #form-templates .contact__info-heading{\n   font-size: 24px !important;\n    line-height: 49px !important;    \n       \n   }\n   \n\n.mailToContact{\nmargin-top: 10px !important;        \n}\n\n   \n\n  #form-templates .contact__info-heading {\n    font-size: 24px;\n    margin-bottom: 37px;\n  }\n\n  #form-templates .contact__info-background {\n    top: 10px;\n    left: 10px;\n  }\n\n  #form-templates .contact__info-text {\n    font-size: 12px;\n    line-height: 20px;\n  }\n  \n  \n  #form-templates .contact__info-heading {\n   margin-bottom: 35px !important;\n\n}\n\n}\n\n@media (max-width: 767px) {\n    .mailToContact {\n        max-width: 100%;\n    }\n    .contact-us__wrapper .pp {\nfont-size: 12px !important;\nline-height: 140%;\nmargin-bottom: 0 !important;\n\n}\n}\n<\/style>\n\n<script>\nwindow.addEventListener('hashchange',function(e){if(window.history.pushState){window.history.pushState('','\/',window.location.pathname)}else{window.location.hash=''}})\n<\/script>\n\n\n<div id=\"form-templates\">\n<div class=\"elementor-widget-container form-template\">\n<a name=\"contact-form\"><\/a>\n<h2>Contact us<\/h2>\n<p><a id=\"calendlylink\" style=\"\">Book a call<\/a> or fill out the form below and we\u2019ll get back to you once we\u2019ve processed your request.<\/p>\n<\/div>\n\n<div class=\"new-container\">\n\n\n<div class=\"contact-us__main\" id=\"spinner\" data-no-defer=\"1\">\n\n<div class=\"contact-us__wrapper\">\n\n<div class=\"name\">\n<label>Name<\/label>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"field_name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required contact-us__name\" id=\"contact-name\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Name*\" value=\"\" type=\"text\" name=\"field_name\" \/><\/span>\n<\/div>\n\n<div class=\"company\">\n<label>Company<\/label>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"company\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required contact-us__company\" id=\"contact-company\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Company*\" value=\"\" type=\"text\" name=\"company\" \/><\/span>\n<\/div>\n\n<\/div>\n\n<div class=\"contact-us__wrapper\">\n\n<div class=\"email\">\n<label>Email<\/label>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email contact-us__email\" id=\"contact-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Corporate email*\" value=\"\" type=\"email\" name=\"email\" \/><\/span>\n<\/div>\n\n<div class=\"phone\">\n<label>Phone<\/label>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"tel\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-tel wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-tel contact-us__phone\" id=\"contact-phone\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Phone*\" value=\"\" type=\"tel\" name=\"tel\" \/><\/span>\n<\/div>\n\n<\/div>\n<div class=\"contact-us__wrapper subj\">\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-recipient\"><select class=\"wpcf7-form-control wpcf7-select\" id=\"form-field-subj_js\" aria-invalid=\"false\" name=\"your-recipient\"><option value=\"\">Subject*<\/option><option value=\"IT staff augmentation\">IT staff augmentation<\/option><option value=\"Turnkey product development\">Turnkey product development<\/option><option value=\"Support and enhancement\">Support and enhancement<\/option><option value=\"Careers\">Careers<\/option><option value=\"Other\">Other<\/option><\/select><\/span>\n\n<span class=\"wpcf7-form-control-wrap\" data-name=\"form-field-budget_js\"><select  class=\"wpcf7-form-control wpcf7-select\" id=\"form-field-budget_js\" aria-invalid=\"false\" name=\"form-field-budget_js\" aria-label=\"Project budget\"><option value=\"\">Project budget<\/option><option value=\"Under $15K\">Under $15K<\/option><option value=\"$15K-$30K\">$15K-$30K<\/option><option value=\"$30K-$100K\">$30K-$100K<\/option><option value=\"$100K-$250K\">$100K-$250K<\/option><option value=\"$250K-$500K\">$250K-$500K<\/option><option value=\"More than $500K\">More than $500K<\/option><\/select><\/span>\n\n<\/div>\n\n\n<div class=\"message\">\n<label>Message<\/label>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"message\"><textarea cols=\"40\" rows=\"1\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea wpcf7-validates-as-required contact-us__message\" id=\"contact-message\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Describe your needs in detail*\" name=\"message\"><\/textarea><\/span>\n<\/div>\n\n<div class=\"atvoice-wrap\">\n\n<div class=\"voice-wrap\">\n<span id=\"voice-mut\" class=\"voicetext\">Send us a voice message<\/span>\n         <div class=\"qc_voice_audio_wrapper\">\n            <div class=\"qc_voice_audio_container\">\n                <div class=\"qc_voice_audio_upload_main\" id=\"qc_audio_main\">\n                    <a class=\"qc_audio_record_button\" id=\"qc_audio_record\" href=\"#\" aria-label=\"Record an audio message\">\n                        <span class=\"dashicons dashicons-microphone\"><\/span> \u00a0<\/a> \n                <\/div>\n\n                <div class=\"qc_voice_audio_recorder\" id=\"qc_audio_recorder\" style=\"display:none\">\n\n                <\/div>\n                <div class=\"qc_voice_audio_display\" id=\"qc_audio_display\"  style=\"display:none\">\n                    <audio id=\"qc-audio\" controls src=\"\"><\/audio>\n                    <span title=\"Remove and back to main upload screen.\" class=\"qc_audio_remove_button dashicons dashicons-trash\"><\/span>\n                <\/div>\n            <\/div>\n            <input type=\"hidden\" value=\"\" name=\"qcwpvoicemessage\" id=\"qc_audio_url\" \/>\n        <\/div>\n        \n<\/div>\n\n\n<div class=\"attach-wrap\">\n<span class=\"voicetext\">Attach documents<\/span>\n\n<div class='attachment'>\n\n<div class=\"downloaded\">\n<span><\/span>\n<div class=\"deleteFile\"><\/div>\n<\/div>\n\n<div class=\"attachmentButton\" onclick=\"(function cl(e){if(e.target.nodeName == 'DIV'){e.target.parentNode.children[1].children[0].click(); }})(arguments[0]);\">\n\n<div class=\"innerText\">Upload file<\/div>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"att-files\"><input size=\"40\" class=\"wpcf7-form-control wpcf7-file\" accept=\".jpg,.png,.jpeg,.pdf\" aria-invalid=\"false\" type=\"file\" name=\"att-files\" \/><\/span>\n\n<div class=\"tip\" onclick=\"event.stopPropagation()\">\n<p>You can attach 1 file up to 2MB. Valid file formats: pdf, jpg, jpeg, png.<\/p>\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n\n\n<\/div>\n\n<div class=\"contact-us__wrapper\"> \n<p class=\"pp\">By clicking Send, you consent to Innowise processing your personal data per our <a href=\"\/privacy-notice\/\">Privacy Policy<\/a> to provide you with relevant information. By submitting your phone number, you agree that we may contact you via voice calls, SMS, and messaging apps. Calling, message, and data rates may apply.<\/p>\n\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"scoring_point\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"utmCampaign\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"utmContent\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"utmMedium\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"utmSource\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"utmTerm\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"location\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"city\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ip\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"Summ\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"gclid\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"rating\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"urlCompany\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"urlWithParams\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"audioMessageLink\" \/>\n<input class=\"wpcf7-form-control wpcf7-submit has-spinner contact-us__send\" id=\"contact-send-button\" type=\"submit\" value=\"Send\" \/>\n<\/div>\n\n<div class='mailToContact'>You can also send us your request <\/br>to <a href=\"mailto:contact@innowise.com\">contact@innowise.com<\/a><\/div>\n\n<\/div>\n\n<div class=\"elementor-widget-container\" style=\"z-index:1;\">\n<div class=\"contact__info\">\n  <div class=\"contact__info-background\"><\/div>\n  <div class=\"contact__info-heading\">What happens next?<\/div>\n  <div class=\"contact__info-steps\">\n\n    <div class=\"contact__info-block\">\n      <div class=\"contact__info-step\">1<\/div>\n      <p class=\"contact__info-text\">Once we\u2019ve received and processed your request, we\u2019ll get back to you to detail your\n        project needs and sign an NDA to ensure confidentiality.<\/p>\n    <\/div>\n\n    <div class=\"contact__info-block\">\n      <div class=\"contact__info-step\">2<\/div>\n      <p class=\"contact__info-text\">After examining your wants, needs, and expectations, our team will devise a project\n        proposal with the scope of work, team size, time, and cost estimates.<\/p>\n    <\/div>\n\n    <div class=\"contact__info-block\">\n      <div class=\"contact__info-step\">3<\/div>\n      <p class=\"contact__info-text\">We\u2019ll arrange a meeting with you to discuss the offer and nail down the details.<\/p>\n    <\/div>\n\n    <div class=\"contact__info-block\">\n      <div class=\"contact__info-step\">4<\/div>\n      <p class=\"contact__info-text\">Finally, we\u2019ll sign a contract and start working on your project right away.<\/p>\n    <\/div>\n  <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\n<\/div>\n\n<\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"related_content_blog_container\">[related_content_list]<\/div><script>\n            jQuery( document ).ready(function($) {\n            var parentSection = $('[data-elementor-type=\"wp-page\"]');\n            if($('[data-elementor-type=\"wp-post\"]').length){\n                var parentSection = $('[data-elementor-type=\"wp-post\"]');\n            }\n            \n                parentSection.children().last().before($('.related_content_blog_container'));\n            });\n            <\/script><div class=\"other_services_container\">[need_other_services_v2]<\/div><script>\n                    jQuery( document ).ready(function($) {\n                        var parentSection = $('[data-elementor-type=\"wp-page\"]');\n                        if($('[data-elementor-type=\"wp-post\"]').length){\n                            var parentSection = $('[data-elementor-type=\"wp-post\"]');\n                        }\n                        \n                        console.log(parentSection);\n                        parentSection.children().last().before($('.other_services_container'));\n                        var sections = parentSection.find('.net-15.dt-16');\n                        for(var i = 0; 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