{"id":195218,"date":"2026-04-09T04:00:14","date_gmt":"2026-04-09T08:00:14","guid":{"rendered":"https:\/\/innowise.com\/?p=195218"},"modified":"2026-04-09T04:00:24","modified_gmt":"2026-04-09T08:00:24","slug":"what-is-finops","status":"publish","type":"post","link":"https:\/\/innowise.com\/pt\/blog\/what-is-finops\/","title":{"rendered":"FinOps na pr\u00e1tica: saiba como otimizar os custos da nuvem"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"195218\" class=\"elementor elementor-195218\">\n\t\t\t\t<div class=\"elementor-element elementor-element-819836f e-flex e-con-boxed e-con e-parent\" data-id=\"819836f\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9c98be7 e-con-full max100 e-flex e-con e-child\" data-id=\"9c98be7\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-93f634e elementor-widget-tablet__width-inherit elementor-widget elementor-widget-heading\" data-id=\"93f634e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">FinOps in practice: learn how to optimize cloud costs<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9d0705 elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"e9d0705\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"heroBottom\">\n<div>    \n <a href=\"\/authors\/dmitry-nazarevich\/\">Dmitry Nazarevich<\/a>  \n<\/div> \n\n<div class=\"second\">    \n    <span>Apr 8, 2026<\/span>\n    <span>11 min read<\/span>  \n<\/div>  \n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8922e45 elementor-hidden-desktop elementor-hidden-tablet e-flex e-con-boxed e-con e-parent\" data-id=\"8922e45\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aed8783 elementor-widget elementor-widget-image\" data-id=\"aed8783\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/04\/Small-cover-FinOps-in-practice_-learn-how-to-optimize-cloud-costs.png\" class=\"attachment-large size-large wp-image-195219\" alt=\"\" srcset=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/04\/Small-cover-FinOps-in-practice_-learn-how-to-optimize-cloud-costs.png 880w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/04\/Small-cover-FinOps-in-practice_-learn-how-to-optimize-cloud-costs-300x225.png 300w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/04\/Small-cover-FinOps-in-practice_-learn-how-to-optimize-cloud-costs-768x576.png 768w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/04\/Small-cover-FinOps-in-practice_-learn-how-to-optimize-cloud-costs-16x12.png 16w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-970be0b article-description e-flex e-con-boxed e-con e-parent\" data-id=\"970be0b\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f2465c0 author-article e-con-full e-flex e-con e-child\" data-id=\"f2465c0\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-bd82c18 e-con-full e-flex e-con e-child\" data-id=\"bd82c18\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e6baabc e-con-full e-flex e-con e-child\" data-id=\"e6baabc\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ac14cfb elementor-widget elementor-widget-shortcode\" data-id=\"ac14cfb\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">[summarize_button_ai]<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9e03e83 e-con-full takeways e-flex e-con e-child\" data-id=\"9e03e83\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aa49f89 elementor-widget elementor-widget-heading\" data-id=\"aa49f89\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Key takeaways<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0ac753 elementor-widget elementor-widget-text-editor\" data-id=\"a0ac753\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul class=\"blackUl\"><li><span style=\"font-weight: 400;\">FinOps shifts the focus from reducing cloud costs to maximizing business value from technology spend.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Shared ownership is critical \u2014 engineering, finance, and business teams must all be accountable for cloud usage.<\/span><\/li><li><span style=\"font-weight: 400;\">Most cost savings come from continuous optimization, not one-time cleanups.<\/span><\/li><li><span style=\"font-weight: 400;\">In 2026, FinOps is expanding beyond cloud to AI, SaaS, and other areas, making it a core part of strategic decision-making.<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5ced5ea e-con-full e-flex e-con e-child\" data-id=\"5ced5ea\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ff6324b elementor-widget elementor-widget-heading\" data-id=\"ff6324b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">See related pages<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b85b881 elementor-widget elementor-widget-shortcode\" data-id=\"b85b881\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">[blog_related_services post_in='96833,28190,89086' title='See what related services we offer']<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de63068 elementor-widget elementor-widget-text-editor\" data-id=\"de63068\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<span style=\"font-weight: 400;\">Cloud spending isn\u2019t slowing down, but control over it still is.<\/span>\n\n<span style=\"font-weight: 400;\">According to the latest <\/span><a href=\"https:\/\/info.flexera.com\/CM-REPORT-State-of-the-Cloud#growing-cloud-spend\" target=\"_blank\" rel=\"noopener nofollow\"><span style=\"font-weight: 400;\">Flexera 2026 State of the Cloud Report<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><b>27% of organizations expect to increase their cloud spending<\/b><span style=\"font-weight: 400;\">, while <\/span><b>17% have already exceeded their budgets<\/b><span style=\"font-weight: 400;\"> in the past year. And as companies adopt more services, especially AI, cloud cost forecasting and control are becoming even harder. In fact, estimated wasted spend has climbed back <\/span><b>up to 29%<\/b><span style=\"font-weight: 400;\">, reversing years of improvement.<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b63f25 elementor-widget elementor-widget-image\" data-id=\"0b63f25\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"324\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/04\/cloud-spend-growth-forecast.png\" class=\"attachment-large size-large wp-image-195221\" alt=\"Chart showing current cloud spend and anticipated growth over the next twelve months\" srcset=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/04\/cloud-spend-growth-forecast.png 1000w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/04\/cloud-spend-growth-forecast-300x122.png 300w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/04\/cloud-spend-growth-forecast-768x311.png 768w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/04\/cloud-spend-growth-forecast-18x7.png 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-82f1be8 elementor-widget elementor-widget-text-editor\" data-id=\"82f1be8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">That combination is telling.<\/span><\/p><p><span style=\"font-weight: 400;\">Companies struggle to keep cloud spending predictable, efficient, and aligned with business value. Even more surprisingly, fewer than half of organizations are fully using basic cost optimization tools like commitment-based discounts.<\/span><\/p><p><span style=\"font-weight: 400;\">So the problem now is how that technology is managed. That\u2019s where FinOps steps in to bring order to the chaos.<\/span><\/p><p><span style=\"font-weight: 400;\">In this article, we will walk through what <\/span><span style=\"font-weight: 400;\">FinOps cost management<\/span><span style=\"font-weight: 400;\"> really means, what good FinOps looks like in the real world, why it matters more than ever in 2026, and where companies usually go wrong when they try to optimize cloud costs.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d290df6 e-con-full e-flex e-con e-child\" data-id=\"d290df6\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f77668 elementor-widget elementor-widget-heading\" data-id=\"3f77668\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is FinOps?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7dc634f e-con-full e-flex e-con e-child\" data-id=\"7dc634f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-70d20d0 elementor-widget elementor-widget-text-editor\" data-id=\"70d20d0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">FinOps is, at its simplest, a practice to keep cloud spending under control without slowing innovation down. It helps organizations manage and optimize cloud costs through shared responsibility, real-time visibility, and continuous optimization.<\/span><\/p><p><span style=\"font-weight: 400;\">You might also come across related terms: cloud financial management, cloud optimization, or even cloud business office. But all of them are trying to solve the same problem: <\/span><b>how do we get real value from what we spend in the cloud?<\/b><\/p><p><span style=\"font-weight: 400;\">And that problem exists for a reason.<\/span><\/p><p><span style=\"font-weight: 400;\">In a cloud environment, spending is variable and usage-based. As a result, traditional budgeting approaches don\u2019t work well. Teams can provision infrastructure instantly, scale workloads automatically, and deploy new services at any time, which makes costs harder to predict and control.<\/span><\/p><p><span style=\"font-weight: 400;\">In practice, that changes how decisions are made:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-995fb6f elementor-widget elementor-widget-html\" data-id=\"995fb6f\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<ul class=\"blackUl\">\r\n     <li>engineers see the cost of what they build and run,<\/li>\r\n   <li>finance gets clearer visibility and more accurate forecasts,<\/li>\r\n     <li>and business leaders can clearly link spending to business results and ROI.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c09ff5 elementor-widget elementor-widget-text-editor\" data-id=\"0c09ff5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">So FinOps creates a culture where speed, quality, and cost are all part of the same decision-making process.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-647ed87 e-con-full e-flex e-con e-child\" data-id=\"647ed87\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-db6899a elementor-widget elementor-widget-heading\" data-id=\"db6899a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What \u201cGood FinOps\u201d looks like: Core principles<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-745be31 e-con-full e-flex e-con e-child\" data-id=\"745be31\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-26531b8 elementor-widget elementor-widget-text-editor\" data-id=\"26531b8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">At a high level, FinOps follows a simple cycle: <\/span><b>Plan <\/b><b>\u2192<\/b><b>Run<\/b><b>\u2192<\/b><b>See<\/b><b>\u2192<\/b><b> Save.<\/b><\/p><p><span style=\"font-weight: 400;\">But this cycle only works when it\u2019s supported by the right principles across the organization.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d324f04 elementor-widget elementor-widget-html\" data-id=\"d324f04\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<ol class=\"blackUl\">\r\n     <li><b>Teams need to collaborate.<\/b>\r\n FinOps starts with collaboration. Finance, engineering, product, and leadership all need to work together instead of in silos. In reality, each of these groups sees the cloud differently: engineers focus on performance, finance on budgets, and business on outcomes. FinOps connects them, so decisions are made with all perspectives in mind.\r\n<\/li>\r\n   <li><b>Business value drives decisions.<\/b> FinOps is about getting the most value from what you spend. That means sometimes spending more is the right decision \u2014 if it improves performance, speeds up delivery, or drives revenue. The key is making conscious trade-offs between cost, speed, and quality.\r\n<\/li>\r\n     <li><b>Everyone takes ownership.<\/b> One of the biggest shifts in FinOps is ownership.\r\nInstead of finance being the only team responsible for costs, engineering and product teams own their cloud usage too. They see what they spend and are responsible for optimizing it \u2014 from architecture decisions to daily operations.\r\n\r\n<\/li>\r\n<li><b>Data must be accessible and timely.<\/b> You can\u2019t manage what you can\u2019t see. FinOps relies on real-time, accurate cost and usage data that is available to everyone. This allows teams to react quickly, understand trends, and adjust before costs become a problem.<\/li>\r\n<li><b>Take advantage of the cloud\u2019s flexibility.<\/b> One of the cloud\u2019s biggest advantages is pricing flexibility. FinOps encourages teams to actively use that flexibility: things like savings plans, reserved capacity, or scaling resources up and down based on demand. That\u2019s exactly what we\u2019re seeing in practice. According to the <a href=\"https:\/\/info.flexera.com\/CM-REPORT-State-of-the-Cloud#growing-cloud-spend\" target=\"_blank\" rel=\"noopener nofollow\">Flexera report<\/a>, <b>48% of companies<\/b> now use Google Committed Use Discounts, <b>45%<\/b> leverage AWS Reserved Instances, and Azure commitments have also grown year over year.<\/li>\r\n<\/ol>\r\n\r\n\r\n\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-daf7a9d elementor-widget elementor-widget-image\" data-id=\"daf7a9d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"649\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/04\/cloud-discount-usage-by-provider.png\" class=\"attachment-large size-large wp-image-195223\" alt=\"Comparison of discount usage, including reserved instances and savings plans\" srcset=\"https:\/\/innowise.com\/wp-content\/uploads\/2026\/04\/cloud-discount-usage-by-provider.png 1000w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/04\/cloud-discount-usage-by-provider-300x243.png 300w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/04\/cloud-discount-usage-by-provider-768x623.png 768w, https:\/\/innowise.com\/wp-content\/uploads\/2026\/04\/cloud-discount-usage-by-provider-15x12.png 15w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4c15f8b e-con-full e-flex e-con e-child\" data-id=\"4c15f8b\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a5256a elementor-widget elementor-widget-heading\" data-id=\"1a5256a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why FinOps matters in 2026<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dbd98e9 e-con-full e-flex e-con e-child\" data-id=\"dbd98e9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4a25550 elementor-widget elementor-widget-text-editor\" data-id=\"4a25550\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">A few years ago, FinOps was mainly about <\/span><span style=\"font-weight: 400;\">cloud cost optimization<\/span><span style=\"font-weight: 400;\">. That made sense when cloud costs were the biggest concern and relatively predictable.<\/span><\/p><p><a href=\"https:\/\/data.finops.org\/\" target=\"_blank\" rel=\"noopener nofollow\"><span style=\"font-weight: 400;\">The 2026 State of FinOps<\/span><\/a><span style=\"font-weight: 400;\"> report shows a different reality.<\/span><\/p><p><span style=\"font-weight: 400;\">According to the State of FinOps report, 98% of organizations now track AI spend, which is a massive jump from just a few years ago.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">At the same time, FinOps has expanded well beyond traditional <\/span><span style=\"font-weight: 400;\">cloud cost management.<\/span><span style=\"font-weight: 400;\"> Today, organizations are applying FinOps practices across a wide range of technology domains, including:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-404eca2 elementor-widget elementor-widget-html\" data-id=\"404eca2\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n\r\n<ul class=\"blackUl\">\r\n     <li>SaaS (90%)<\/li>\r\n   <li>Licensing (64%)<\/li>\r\n     <li>Private cloud (57%)<\/li>\r\n<li>Data centers (48%)<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-595f5b5 elementor-widget elementor-widget-text-editor\" data-id=\"595f5b5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">This creates a simple but important problem: technology spend is now highly fragmented and distributed across different cost models, teams, and environments.<\/span><\/p><p><span style=\"font-weight: 400;\">Because of that, the old approach (optimizing cloud costs) no longer works well. Lots of companies have already done that. In many organizations, the major optimization gains have already been realized, and further savings are incremental.<\/span><\/p><p><span style=\"font-weight: 400;\">The question has therefore changed.<\/span><\/p><p><span style=\"font-weight: 400;\">Instead of asking:<\/span><span style=\"font-weight: 400;\"><br \/><\/span><span style=\"font-weight: 400;\"> \u2192 <\/span><i><span style=\"font-weight: 400;\">\u201cHow do we reduce costs?\u201d<\/span><\/i><\/p><p><span style=\"font-weight: 400;\">Organizations must now ask:<\/span><span style=\"font-weight: 400;\"><br \/><\/span><span style=\"font-weight: 400;\"> \u2192 <\/span><i><span style=\"font-weight: 400;\">\u201cAre we generating value from our technology spend?\u201d<\/span><\/i><\/p><p><span style=\"font-weight: 400;\">Another important shift is where FinOps sits in the organization. The report shows 78% of FinOps teams report to the CTO or the CIO. This indicates that FinOps is increasingly embedded in strategic decision-making rather than operating as a purely financial or operational function.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-166badf e-con-full e-flex e-con e-child\" data-id=\"166badf\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1bf699d elementor-widget elementor-widget-heading\" data-id=\"1bf699d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Common FinOps pitfalls<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b71d366 elementor-widget elementor-widget-text-editor\" data-id=\"b71d366\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">From my experience working with different teams, FinOps rarely fails because people don\u2019t care about costs. It usually fails because everyone <\/span><i><span style=\"font-weight: 400;\">assumes someone else is handling it<\/span><\/i><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">The first thing I see all the time is the <\/span><i><span style=\"font-weight: 400;\">\u201cone-time cleanup mindset.<\/span><\/i><span style=\"font-weight: 400;\">\u201d A company realizes the bill is too high, runs a quick optimization sprint, deletes some unused resources, and celebrates the savings. And yes, the bill drops. But a few months later, it\u2019s back where it started. Why? Because nothing actually changed in how decisions are made. FinOps only works when it becomes part of daily operations.<\/span><\/p><p><span style=\"font-weight: 400;\">Then there\u2019s the ownership problem. I\u2019ve been in meetings where everyone agrees costs should go down, and yet no one can clearly say, \u201cThis part is mine.\u201d When costs are shared, accountability disappears. And without accountability, optimization simply doesn\u2019t happen.<\/span><\/p><p><span style=\"font-weight: 400;\">Another trap is relying too much on tools. I\u2019ve seen teams invest in great dashboards, full of charts and insights \u2014 and still not reduce costs. The reason is simple: tools show you the problem, but they don\u2019t fix it. Without good tagging, clear allocation, and regular reviews, data just sits there unused.<\/span><\/p><p><span style=\"font-weight: 400;\">So if I had to sum it up simply, most FinOps problems come down to this:<\/span><span style=\"font-weight: 400;\"><br \/><\/span><span style=\"font-weight: 400;\">no clear owner, no clear data, and no consistent process.<\/span><\/p><p><span style=\"font-weight: 400;\">Fix those three, and FinOps starts to feel a lot less complicated.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9ccb1da e-con-full e-flex e-con e-child\" data-id=\"9ccb1da\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ed1b1ea elementor-widget elementor-widget-heading\" data-id=\"ed1b1ea\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclusion<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49ae60e elementor-widget elementor-widget-text-editor\" data-id=\"49ae60e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">If I had to put it simply, FinOps brings structure to something that has become inherently complex: managing fast-growing, distributed technology spend. As cloud, AI, and SaaS continue to expand, the challenge is consistently linking them to business value. That\u2019s why FinOps works best when it\u2019s treated as an ongoing practice, built on clear ownership, shared accountability, and continuous optimization.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-79afec4 e-con-full e-flex e-con e-child\" data-id=\"79afec4\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8565754 elementor-widget elementor-widget-heading\" data-id=\"8565754\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAQ<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-52eaa79 e-con-full e-flex e-con e-child\" data-id=\"52eaa79\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7c836f5 faq elementor-widget elementor-widget-n-accordion\" data-id=\"7c836f5\" data-element_type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1300\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1300\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> How long does it take to implement FinOps? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M19 8h2v24h-2z\"><\/path><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1300\" class=\"elementor-element elementor-element-f01f907 e-con-full e-flex e-con e-child\" data-id=\"f01f907\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8384261 elementor-widget elementor-widget-html\" data-id=\"8384261\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='content'>\n <p>You can start saving money within a few weeks by addressing obvious issues such as unused resources or oversized infrastructure. However, building a proper FinOps setup with clear ownership, good data, and regular cost reviews usually takes around 12 months. And even then, it doesn\u2019t really end. FinOps becomes part of how you run the cloud day-to-day.<\/p>   \n<\/div> \n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1301\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1301\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> What are the best FinOps KPIs? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M19 8h2v24h-2z\"><\/path><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1301\" class=\"elementor-element elementor-element-83699c2 e-con-full e-flex e-con e-child\" data-id=\"83699c2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ffedfc elementor-widget elementor-widget-html\" data-id=\"1ffedfc\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n\n.list-wrapper ul {\n    color: white;\n    font: inherit;\n\n    display: flex;\n    flex-direction: column;\n    gap: 16px;\n}\n\n.list-wrapper ul > * {\n    font: inherit;\n}\n\n<\/style>\n<div class='content'>\n <p>It\u2019s tempting to focus on total cloud spend, but in FinOps, the key KPI is ROI \u2014 the value you get from what you spend.\n<\/p>   \n<p>\n    To improve ROI, teams rely on a few supporting metrics:\n<\/p>\n<div class=\"list-wrapper\">\n              <ul>\n                <li><b>Cost per unit<\/b> (per customer, transaction, or workload) \u2014 shows efficiency<\/li>\n                <li><b>Resource utilization<\/b> \u2014 highlights overprovisioning<\/li>\n                <li><b>Idle resources<\/b> \u2014 reveals pure waste<\/li>\n              <\/ul>\n          <\/div>\n<p>At the same time, strong <b>cost visibility<\/b> across teams is a critical outcome, helping everyone make faster and better-informed decisions.<\/p>\n<\/div> \n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1302\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1302\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> What is the difference between FinOps and traditional IT cost management? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" fill=\"none\"><path fill=\"#C63031\" d=\"M19 8h2v24h-2z\"><\/path><path fill=\"#C63031\" d=\"M8 21v-2h24v2z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1302\" class=\"elementor-element elementor-element-74019dd e-flex e-con-boxed e-con e-child\" data-id=\"74019dd\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-94ba997 elementor-widget elementor-widget-html\" data-id=\"94ba997\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='content'>\n <p>At a high level, traditional IT looks backward \u2014 checking if you stayed within budget after the money is already spent. FinOps, on the other hand, looks forward and sideways, helping teams make smarter decisions in real time. As a result, cost ownership shifts from a centralized finance function to a shared responsibility across engineering, finance, and business teams.\n<\/p>   \n<\/div> \n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"How long does it take to implement FinOps?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can start saving money within a few weeks by addressing obvious issues such as unused resources or oversized infrastructure. However, building a proper FinOps setup with clear ownership, good data, and regular cost reviews usually takes around 12 months. And even then, it doesn\\u2019t really end. FinOps becomes part of how you run the cloud day-to-day.\"}},{\"@type\":\"Question\",\"name\":\"What are the best FinOps KPIs?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"It\\u2019s tempting to focus on total cloud spend, but in FinOps, the key KPI is ROI \\u2014 the value you get from what you spend.\\n   \\n\\n    To improve ROI, teams rely on a few supporting metrics:\\n\\n\\n              \\n                Cost per unit (per customer, transaction, or workload) \\u2014 shows efficiency\\n                Resource utilization \\u2014 highlights overprovisioning\\n                Idle resources \\u2014 reveals pure waste\\n              \\n          \\nAt the same time, strong cost visibility across teams is a critical outcome, helping everyone make faster and better-informed decisions.\"}},{\"@type\":\"Question\",\"name\":\"What is the difference between FinOps and traditional IT cost management?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"At a high level, traditional IT looks backward \\u2014 checking if you stayed within budget after the money is already spent. FinOps, on the other hand, looks forward and sideways, helping teams make smarter decisions in real time. As a result, cost ownership shifts from a centralized finance function to a shared responsibility across engineering, finance, and business teams.\"}}]}<\/script>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ac61b8 elementor-widget elementor-widget-shortcode\" data-id=\"1ac61b8\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">[post_share]<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0ccf65a e-con-full tablePadding40 e-flex e-con e-child\" data-id=\"0ccf65a\" data-element_type=\"container\" id=\"author-card\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-84c2a0e e-grid e-con-full e-con e-child\" data-id=\"84c2a0e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c290d57 elementor-widget elementor-widget-image\" data-id=\"c290d57\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"100\" height=\"100\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2025\/09\/Rectangle-34624319.png\" class=\"attachment-full size-full wp-image-187531\" alt=\"\" srcset=\"https:\/\/innowise.com\/wp-content\/uploads\/2025\/09\/Rectangle-34624319.png 100w, https:\/\/innowise.com\/wp-content\/uploads\/2025\/09\/Rectangle-34624319-12x12.png 12w\" sizes=\"(max-width: 100px) 100vw, 100px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9b8ef55 e-con-full e-flex e-con e-child\" data-id=\"9b8ef55\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f4ffc83 e-con-full e-flex e-con e-child\" data-id=\"f4ffc83\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9a42678 no-text-decoration elementor-widget elementor-widget-heading\" data-id=\"9a42678\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"\/authors\/dmitry-nazarevich\/\">Dmitry Nazarevich<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-87ce51b elementor-widget elementor-widget-image\" data-id=\"87ce51b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/in\/dmitry-nazarevich-b12837151\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"32\" height=\"33\" src=\"https:\/\/innowise.com\/wp-content\/uploads\/2025\/04\/Social-icons-1.svg\" class=\"attachment-full size-full wp-image-181902\" alt=\"Linkedin icon\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-777c3a8 elementor-widget elementor-widget-text-editor\" data-id=\"777c3a8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Chief Technology Officer<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5f54051 e-con-full e-flex e-con e-child\" data-id=\"5f54051\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5f99990 text4String elementor-widget elementor-widget-text-editor\" data-id=\"5f99990\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Dmitry leads the tech strategy behind custom solutions that actually work for clients \u2014 now and as they grow. He bridges big-picture vision with hands-on execution, making sure every build is smart, scalable, and aligned with the business.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0450f07 readMore elementor-widget elementor-widget-heading\" data-id=\"0450f07\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\"><a href=\"\/authors\/dmitry-nazarevich\/\">Read more<\/a><\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-52e4df0 table-content-container stickyWrapper72 e-con-full e-flex e-con e-child\" data-id=\"52e4df0\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6e41316 e-con-full stickyTable e-flex e-con e-child\" data-id=\"6e41316\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-9a04570 author-block e-con-full e-flex e-con e-child\" data-id=\"9a04570\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-08445bc ddcv elementor-widget elementor-widget-html\" data-id=\"08445bc\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\r\n.article-description > .e-con-inner{\r\n     align-items: baseline !important;\r\n}\r\n\r\n.stickyWrapper72{\r\n    position: sticky;\r\n    top: 132px;\r\n    bottom: auto;   \r\n}  \r\n<\/style>\r\n\r\n<script>\r\ndocument.addEventListener(\"DOMContentLoaded\", ()=>{\r\n    const headerElement = document.querySelector(\".new-menu\");\r\n    const stickyElement = document.querySelector(\".stickyWrapper72\");\r\n\r\n    \/\/ \u041f\u0420\u041e\u0412\u0415\u0420\u041a\u0410: \u0414\u0435\u043b\u0430\u0435\u043c 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<ul><\/ul><\/div>\n<form action=\"\/pt\/wp-json\/wp\/v2\/posts\/195218#wpcf7-f100240-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" enctype=\"multipart\/form-data\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"100240\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f100240-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/><input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/fieldset>\n<style>\n#form-templates .contact__info {\n  background-color: #f4f4f4;\n  padding: 70px 44px 70px 50px;\n  position: relative;\n  max-width: 540px;\n  width: 100%;\nborder: 1px solid #AEB1B7;\n}\n\n#form-templates .contact__info-background {\n  z-index: -1;\n  position: absolute;\n  top: 20px;\n  left: 20px;\n  width: 100%;\n  height: 100%;\n  border: 1px dashed #ef4557;\n}\n\n\n#form-templates .new-container{\ndisplay: flex;\njustify-content: space-between;\nflex-wrap: wrap;\n}\n\n\n#form-templates{\npadding: 100px 15px 100px 15px;        \n}\n\n#form-templates .contact__info-heading {\n  font-family: 'Sora' !important;\n  font-style: normal !important;\n  font-weight: 400 !important;\n  font-size: 36px !important;\n  line-height: 46px !important;\n  color: #2E2E2E !important;\n   margin-bottom: 60px !important;\n\n}\n\n\n#form-templates .message label{\ncolor: #585858 !important;   \n}\n\n.elementor-widget-container.form-template h2,.elementor-widget-container.form-template h1{\n font-size: 60px !important;\n  line-height: 70px !important;\n  font-family: \"Sora\", Sans-serif;\n  font-weight: 400;\n  margin: 0;  \n  margin-bottom: 20px;\n}\n\n\n\n\n.elementor-widget-container.form-template p{\n  font-family: \"Karla\", Sans-serif;\n  font-size: 22px;\n  font-weight: 400;\n  line-height: 28px;\n  color: var( --e-global-color-primary );\n  max-width: 700px;\n  margin: 0; \n  margin-bottom: 40px;\n} \n  \n\n\n.new-container #spinner{\nwidth: 50%;\nmax-width: 700px;\n}\n\n\n#form-templates .new-container #spinner div.contact-us__wrapper:nth-child(6){\ngap:30px; \n    \n}\n\n\n#form-templates .contact__info-heading {\n  margin-bottom: 67px;\n  font-size: 36px;\n  font-family: karla;\n  color:  #2E2E2E;\n\n  line-height: 49px;\n}\n\n#form-templates .contact__info-steps {\n  display: flex;\n  flex-direction: column;\n  max-width: 425x;\n  row-gap: 20px;\n  border-left: 1px solid #2e2e2e;\n}\n\n#form-templates .contact__info-block {\n  position: relative;\n  padding-left: 45px;\n}\n\n#form-templates .contact__info-block:last-child {\n  box-shadow: -1px 0 0 1px #f4f4f4;\n}\n\n#form-templates .contact__info-step {\n  position: absolute;\n  border: 1px solid #2e2e2e;\n  width: 40px;\n  height: 40px;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  border-radius: 20px;\n  left: -20px;\n  top: -8px;\n  background-color: #F4F4F4;\n  color:  #2E2E2E;\n\nfont-family: Karla;\nfont-weight: 700;\nfont-size: 18px;\nline-height: 28px;\n\n}\n\n.elementor-widget-global .contact__info-step {\n        color:  #2E2E2E;\n}\n\n#form-templates .contact__info-text {\n  margin: 0;\n  font-size: 16px;\n  line-height: 26px;\n  color: #2E2E2E;\n  font-family: karla;\n\n  width: 100%;\n}\n\n\n#form-templates .contact-us__send{\nflex-shrink: 0;\nmargin-top:0;\n}\n\n\n\n@media screen and (max-width: 1279px) {\n    .new-container #spinner{\n        width: 100%;\n        max-width:100%;\n        margin-bottom:40px;\n    }\n    \n\n    .new-container .contact__info {\n        max-width: 700px !important;\n    }\n    \n}\n\n\n@media screen and (max-width: 1279px) {\n#form-templates{\npadding: 60px 15px 70px 15px;     \n}\n}\n\n\n\n@media screen and (max-width: 767px) {\n\n#form-templates .new-container #spinner div.contact-us__wrapper:nth-child(6){\ngap:20px; \n \n}\n\n\n  #form-templates .contact__info {\n    padding: 20px 20px 40px 40px;\n    margin: 0 auto;\n  }\n\n\n#form-templates{\npadding: 40px 15px 50px 15px;  \n    \n}\n\n  \n   .new-container #spinner{\n       \n    margin-bottom:30px;   \n   }\n   \n   \n   .elementor-widget-container.form-template h2,.elementor-widget-container.form-template h1{\n   font-size: 32px !important;\n    line-height: 42px !important;    \n   }\n   \n   \n   .elementor-widget-container.form-template p{\n       \n    font-size: 16px;\n    line-height: 20px;  \n    margin-bottom: 30px;\n \n       \n   }\n   \n   #form-templates .contact__info-heading{\n   font-size: 24px !important;\n    line-height: 49px !important;    \n       \n   }\n   \n\n.mailToContact{\nmargin-top: 10px !important;        \n}\n   \n\n  #form-templates .contact__info-heading {\n    font-size: 24px;\n    margin-bottom: 37px;\n  }\n\n  #form-templates .contact__info-background {\n    top: 10px;\n    left: 10px;\n  }\n\n  #form-templates .contact__info-text {\n    font-size: 12px;\n    line-height: 20px;\n  }\n  \n  \n  #form-templates .contact__info-heading {\n   margin-bottom: 35px !important;\n\n}\n\n}\n\n@media (max-width: 767px) {\n    .mailToContact {\n        max-width: 100%;\n    }\n}\n<\/style>\n\n<script>\nwindow.addEventListener('hashchange',function(e){if(window.history.pushState){window.history.pushState('','\/',window.location.pathname)}else{window.location.hash=''}})\n<\/script>\n\n\n<div id=\"form-templates\">\n<div class=\"elementor-widget-container form-template\">\n<a name=\"contact-form\"><\/a>\n<h2>Contact us<\/h2>\n<p><a id=\"calendlylink\" style=\"color: #c63031; border-bottom: 1px solid #c63031; padding: 0;\">Book a call<\/a> or fill out the form below and we\u2019ll get back to you once we\u2019ve processed your request.<\/p>\n<\/div>\n\n<div class=\"new-container\">\n\n\n<div class=\"contact-us__main\" id=\"spinner\" data-no-defer=\"1\">\n\n<div class=\"contact-us__wrapper\">\n\n<div class=\"name\">\n<label>Name<\/label>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"field_name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required contact-us__name\" id=\"contact-name\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Name*\" value=\"\" type=\"text\" name=\"field_name\" \/><\/span>\n<\/div>\n\n<div class=\"company\">\n<label>Company<\/label>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"company\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required contact-us__company\" id=\"contact-company\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Company*\" value=\"\" type=\"text\" name=\"company\" \/><\/span>\n<\/div>\n\n<\/div>\n\n<div class=\"contact-us__wrapper\">\n\n<div class=\"email\">\n<label>Email<\/label>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email contact-us__email\" id=\"contact-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Corporate email*\" value=\"\" type=\"email\" name=\"email\" \/><\/span>\n<\/div>\n\n<div class=\"phone\">\n<label>Phone<\/label>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"tel\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-tel wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-tel contact-us__phone\" id=\"contact-phone\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Phone*\" value=\"\" type=\"tel\" name=\"tel\" \/><\/span>\n<\/div>\n\n<\/div>\n<div class=\"contact-us__wrapper subj\">\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-recipient\"><select class=\"wpcf7-form-control wpcf7-select\" id=\"form-field-subj_js\" aria-invalid=\"false\" name=\"your-recipient\"><option value=\"\">Subject*<\/option><option value=\"IT staff augmentation\">IT staff augmentation<\/option><option value=\"Turnkey product development\">Turnkey product development<\/option><option value=\"Support and enhancement\">Support and enhancement<\/option><option value=\"Careers\">Careers<\/option><option value=\"Other\">Other<\/option><\/select><\/span>\n\n<span class=\"wpcf7-form-control-wrap\" data-name=\"form-field-budget_js\"><select class=\"wpcf7-form-control wpcf7-select\" id=\"form-field-budget_js\" aria-invalid=\"false\" name=\"form-field-budget_js\"><option value=\"\">Project budget<\/option><option value=\"Under $15K\">Under $15K<\/option><option value=\"$15K-$30K\">$15K-$30K<\/option><option value=\"$30K-$100K\">$30K-$100K<\/option><option value=\"$100K-$250K\">$100K-$250K<\/option><option value=\"$250K-$500K\">$250K-$500K<\/option><option value=\"More than $500K\">More than $500K<\/option><\/select><\/span>\n\n<\/div>\n\n\n<div class=\"message\">\n<label>Message<\/label>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"message\"><textarea cols=\"40\" rows=\"1\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea wpcf7-validates-as-required contact-us__message\" id=\"contact-message\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Describe your needs in detail*\" name=\"message\"><\/textarea><\/span>\n<\/div>\n\n<div class=\"atvoice-wrap\">\n\n<div class=\"voice-wrap\">\n<span id=\"voice-mut\" class=\"voicetext\">Send us a voice message<\/span>\n         <div class=\"qc_voice_audio_wrapper\">\n            <div class=\"qc_voice_audio_container\">\n                <div class=\"qc_voice_audio_upload_main\" id=\"qc_audio_main\">\n                    <a class=\"qc_audio_record_button\" id=\"qc_audio_record\" href=\"#\" aria-label=\"Record an audio message\">\n                        <span class=\"dashicons dashicons-microphone\"><\/span> \u00a0<\/a> \n                <\/div>\n\n                <div class=\"qc_voice_audio_recorder\" id=\"qc_audio_recorder\" style=\"display:none\">\n\n                <\/div>\n                <div class=\"qc_voice_audio_display\" id=\"qc_audio_display\"  style=\"display:none\">\n                    <audio id=\"qc-audio\" controls src=\"\"><\/audio>\n                    <span title=\"Remove and back to main upload screen.\" class=\"qc_audio_remove_button dashicons dashicons-trash\"><\/span>\n                <\/div>\n            <\/div>\n            <input type=\"hidden\" value=\"\" name=\"qcwpvoicemessage\" id=\"qc_audio_url\" \/>\n        <\/div>\n        \n<\/div>\n\n\n<div class=\"attach-wrap\">\n<span class=\"voicetext\">Attach documents<\/span>\n\n<div class='attachment'>\n\n<div class=\"downloaded\">\n<span><\/span>\n<div class=\"deleteFile\"><\/div>\n<\/div>\n\n<div class=\"attachmentButton\" onclick=\"(function cl(e){if(e.target.nodeName == 'DIV'){e.target.parentNode.children[1].children[0].click(); }})(arguments[0]);\">\n\n<div class=\"innerText\">Upload file<\/div>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"att-files\"><input size=\"40\" class=\"wpcf7-form-control wpcf7-file\" accept=\".jpg,.png,.jpeg,.pdf\" aria-invalid=\"false\" type=\"file\" name=\"att-files\" \/><\/span>\n\n<div class=\"tip\" onclick=\"event.stopPropagation()\">\n<p>You can attach 1 file up to 2MB. Valid file formats: pdf, jpg, jpeg, png.<\/p>\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n\n\n<\/div>\n\n<div class=\"contact-us__wrapper\"> \n<p class=\"pp\">By clicking Send, you consent to Innowise processing your personal data per our<a href=\"\/privacy-notice\/\"> Privacy Policy <\/a>to provide you with relevant information. By submitting your phone number, you agree that we may contact you via voice calls, SMS, and messaging apps. Calling, message, and data rates may apply.<\/p>\n\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"scoring_point\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"utmCampaign\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"utmContent\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"utmMedium\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"utmSource\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"utmTerm\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"location\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"city\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"ip\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"Summ\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"gclid\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"rating\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"urlCompany\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"urlWithParams\" \/>\n<input class=\"wpcf7-form-control wpcf7-hidden\" value=\"\" type=\"hidden\" name=\"audioMessageLink\" \/>\n<input class=\"wpcf7-form-control wpcf7-submit has-spinner contact-us__send\" id=\"contact-send-button\" type=\"submit\" value=\"Send\" \/>\n<\/div>\n\n<div class='mailToContact'>You can also send us your request <\/br>to <a href=\"mailto:contact@innowise.com\">contact@innowise.com<\/a><\/div>\n\n<\/div>\n\n<div class=\"elementor-widget-container\" style=\"z-index:1;\">\n<div class=\"contact__info\">\n  <div class=\"contact__info-background\"><\/div>\n  <div class=\"contact__info-heading\">What happens next?<\/div>\n  <div class=\"contact__info-steps\">\n\n    <div class=\"contact__info-block\">\n      <div class=\"contact__info-step\">1<\/div>\n      <p class=\"contact__info-text\">Once we\u2019ve received and processed your request, we\u2019ll get back to you to detail your\n        project needs and sign an NDA to ensure confidentiality.<\/p>\n    <\/div>\n\n    <div class=\"contact__info-block\">\n      <div class=\"contact__info-step\">2<\/div>\n      <p class=\"contact__info-text\">After examining your wants, needs, and expectations, our team will devise a project\n        proposal with the scope of work, team size, time, and cost estimates.<\/p>\n    <\/div>\n\n    <div class=\"contact__info-block\">\n      <div class=\"contact__info-step\">3<\/div>\n      <p class=\"contact__info-text\">We\u2019ll arrange a meeting with you to discuss the offer and nail down the details.<\/p>\n    <\/div>\n\n    <div class=\"contact__info-block\">\n      <div class=\"contact__info-step\">4<\/div>\n      <p class=\"contact__info-text\">Finally, we\u2019ll sign a contract and start working on your project right away.<\/p>\n    <\/div>\n  <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\n<\/div>\n\n<\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"related_content_blog_container\">[related_content_list]<\/div><script>\n            jQuery( document ).ready(function($) {\n            var parentSection = $('[data-elementor-type=\"wp-page\"]');\n            if($('[data-elementor-type=\"wp-post\"]').length){\n                var parentSection = $('[data-elementor-type=\"wp-post\"]');\n            }\n            \n                parentSection.children().last().before($('.related_content_blog_container'));\n            });\n            <\/script><div class=\"other_services_container\">[need_other_services_v2]<\/div><script>\n                    jQuery( document ).ready(function($) {\n                        var parentSection = $('[data-elementor-type=\"wp-page\"]');\n                        if($('[data-elementor-type=\"wp-post\"]').length){\n                            var parentSection = $('[data-elementor-type=\"wp-post\"]');\n                        }\n                        \n                        console.log(parentSection);\n                        parentSection.children().last().before($('.other_services_container'));\n                        var sections = parentSection.find('.net-15.dt-16');\n                        for(var i = 0; 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Shared ownership is critical \u2014 engineering, finance, and business teams must all be accountable for cloud usage. Most cost savings [&hellip;]<\/p>\n","protected":false},"author":159,"featured_media":195219,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[128,1021],"class_list":["post-195218","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-dmitry_author","tag-expert-tips","tag-it-consulting"],"acf":[],"_links":{"self":[{"href":"https:\/\/innowise.com\/pt\/wp-json\/wp\/v2\/posts\/195218","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/innowise.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/innowise.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/innowise.com\/pt\/wp-json\/wp\/v2\/users\/159"}],"replies":[{"embeddable":true,"href":"https:\/\/innowise.com\/pt\/wp-json\/wp\/v2\/comments?post=195218"}],"version-history":[{"count":1,"href":"https:\/\/innowise.com\/pt\/wp-json\/wp\/v2\/posts\/195218\/revisions"}],"predecessor-version":[{"id":195393,"href":"https:\/\/innowise.com\/pt\/wp-json\/wp\/v2\/posts\/195218\/revisions\/195393"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/innowise.com\/pt\/wp-json\/wp\/v2\/media\/195219"}],"wp:attachment":[{"href":"https:\/\/innowise.com\/pt\/wp-json\/wp\/v2\/media?parent=195218"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/innowise.com\/pt\/wp-json\/wp\/v2\/categories?post=195218"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/innowise.com\/pt\/wp-json\/wp\/v2\/tags?post=195218"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}